Web Content Writer - Senior at Metasys Technologies

Web Content Writer - Senior
2 Year Contract
Dallas. TX (On-site position based in Dallas, TX preferred; candidates in Atlanta, GA or Bothell, WA will also be considered, with on-site presence required 3 days per week)

Write compelling, persuasive copy for various digital platforms to drive customer engagement and sales.

Responsibilities:

• Create and edit copy for web pages, microsites, product descriptions, and other digital assets.
• Utilize storytelling techniques to effectively communicate brand messages and convert leads.
• Collaborate with cross-functional teams to ensure messaging aligns with marketing objectives.
• Adapt content to optimize for SEO and enhance organic search visibility.
• Contribute to brainstorming sessions and creative strategy meetings.
• Stay updated on industry trends and incorporate best practices into copywriting efforts.

Requirements:

• Bachelor s degree in Marketing, English, or Creative Writing.
• 5+ years experience in writing and copy editing at an advertising agency or in-house agency.
• Strong digital portfolio demonstrating proficiency in web content, websites/microsites, and product descriptions.
• Mastery of storytelling to support sales goals.
• SEO, eCommerce, or tech-related experience preferred.
• Familiarity with Consumer Product Goods (CPG) industry a plus.
• Development of response-driven marketing experience preferred.

Metasys Technologies is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identify, national origin, veteran or disability status.