VP of Marketing - Yeah! Global

Job Responsibilities:

• Oversee marketing events and PR to ensure alignment with our strategy.
• Brainstorm and implement event plans and concepts that reflect our vision.
• Manage budgeting, invoicing, contracts, and negotiations with vendors and sponsors.
• Plan and execute logistics for hosted and co-hosted events, including site location scouting, stage management, and speaker support.
• Collaborate with the team on branding, communication, and PR strategies. This includes drafting and distributing press releases and securing media coverage.
• Create promotional materials for events, including website pages, email marketing, social media, and registration site information.
• Identify relevant networking events for team members to attend.
• Conduct media monitoring and industry Share of Voice analysis, providing actionable insights.
• Coordinate and attend events, representing and managing on-site media relations.
• Stay updated on local and global crypto trends, updates, and best practices.

Candidate Requirements:

• At least 4 years of experience in event management, PR, communications, or media relations, preferably in fintech, crypto, or Web3.
• Proven track record in managing successful PR campaigns, including writing and distributing press releases.
• History of securing media coverage.
• Exceptional written and verbal communication skills.
• Strong understanding of both global and local media landscapes, including traditional and digital channels.
• Ability to manage multiple projects and meet tight deadlines.
• Strong project management experience is highly desired.
• Bachelors degree in Communications, Public Relations, Marketing, or a related field is highly desired.
• Familiarity with platforms such as Twitter Spaces and Discord is highly desired.
• Solid understanding of DeFi, blockchain, and cryptocurrencies is preferred.
• Willingness to travel for events and community meetups.
• Passionate about or interested in learning more about the crypto and Web3 industry