Video Production Lead - RapTV
Firestone Park, CA 90001
About the Job
About Low Battery (RapTV)
Low Battery curates the world's best communities in music & culture. Our DnA is social-first with more than 50m superfans across brands in music, fashion, gaming, world news and more.
Our most well known brand, RapTV, is the world's largest platform for the intersection of Hip Hop & Culture. We've worked with artists from Drake to Cardi B, labels from Atlantic to Interscope, and iconic brands like BMW, Nike, and Chipotle. We have eight other brands in fast growing niches including @reggaetontv in Latin Music, @countryhub in Country Music, @drip in fashion, @controller in gaming and @bars for hip hop fanatics.
At Low Battery we serve our audiences first. Our obsession over our audiences drives our investment in expansion from social to longform content, premium video content & creator-led IP, web & editorial to build on existing franchises our audience loves like Rap Madness and bringing our communities IRL experiences.
We're very early in our journey and excited for you to come build the future with us.
The Opportunity
We are seeking a talented and experienced Video Production Lead to oversee our video production team, including a team of producers. The ideal candidate will have a deep understanding of hip-hop culture and a passion for storytelling through visual media. As a leader within the creative team, you will be responsible for managing all aspects of video production from concept to completion, ensuring high-quality content that resonates with our audience.
Responsibilities
- Work with a team of producers to develop engaging long-form video content primarily for RapTV's YouTube channel. You'll oversee everything from storyboarding to shooting and editing, ensuring each step meets brand standards.
- Collaborate with VP of Content to develop long-form strategy, and launch original IP across 8 brands.
- Identify, hire, and manage relationships with external talent, including production crew members, editors, photographers, producers, motion graphics designers, and more.
- Work closely with high-profile talent, ensuring a professional and supportive environment that facilitates outstanding performances.
- Collaborate with the social department to ensure we are leveraging our network to maximize traffic to our long-form content on YouTube.
- Manage equipment and software inventory, ensuring tools are up-to-date and effectively meet production needs.
- Oversee the optimization of video content for YouTube, including SEO strategies, thumbnail creation, metadata, and analytics review to enhance viewer engagement and growth.
- Oversee budget management ensuring video projects stay within defined budget tiers while looking for ways to create a more efficient production environment.
- Work with VP of Content and sales team to produce high-quality branded content video projects, including: conducting research, managing partnerships with a network of production resources, brainstorming, conception of and/or overseeing branded video content shoots and post-production.
- Understand the latest digital, social media, and video production trends, including the cross-section of sports, pop culture, music, fashion, art, and entertainment.
- May assist video producers on set if bandwidth is limited.
Expected Outcomes
- Grow long-form viewership by 200%+
- Produce and release 5+ long-form videos on RapTV's YouTube channel monthly
What We're Looking For
- You must have/be…
Minimum of 5 years of professional video production experience, with at least 2 years in a leadership role managing a team of producers and other creative personnel.
Strong portfolio demonstrating expertise in producing a variety of video content, particularly in music or entertainment.
Deep knowledge and appreciation of pop culture and music.
- You might have/be…
Passionate about hip-hop music.
Based in Los Angeles or New York City
What We Offer
- Competitive compensation
- A fully remote team
- Annual team summits
- Health Benefits (Medical, Dental, Vision, Life, etc.)
- Yearly skills development budget
RapTV is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based on race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
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Source : RapTV