VIA (Port Installed Accessories) Program Specialist - BMW Of North America

The VIA Program Specialist is responsible for increasing BMW Group profit by sustainably expanding accessory sales and increase customer satisfaction through the VDC-Installed Accessory program. The incumbent will work closely with the accessory teams, the regions, the VDCs, Plant Spartanburg and BMW AG to develop processes and programs that lead to increased accessory sales and fulfill customer/dealer demands. The incumbent will also support launch and VIA Accessory options management for the new Plant 10 VIA Facility.

In support of BMW Group's business objectives, this position requires regular attendance at a BMW office/facility with remote work capability (hybrid). In-office days may be assigned by the line manager.

VIA Program Management:

• Determine product assortment with input from Accessory Product Specialists, VDCs, Regions, Dealers and Customers.
• Coordinate with Program Manager VIA, to create option codes, option naming, pricing, model applicability, start date, dealer order activation.
• Monitor and react to vehicle production changes that influence accessory option applicability. Collaborate with Product Planning and Accessory
• Product Specialists to ensure accessory compatibility due to upcoming model/product changes, to forecast new accessory option sales, plan special editions, reduce option errors, parts overstock issues.
• Work with Accessory Engineering and Technical Service to develop Special VDC installation instructions for more complicated accessory installs and Special Editions (installation bulletins when necessary).
• Create and distribute product offering information to dealers by updating Parts and Billing guide, product overview matrix, etc.
• Announce program and product changes to dealers via the Sales Roundtable, sales bulletins, PkoD, training classes, dealer meetings, regional/national conferences, etc.
• Work with Marketing and respective departments in BMW AG to ensure highlighted VIA products are listed on the BYO section of bmwusa.com.
• Increase collaboration with Corporate Communications to ensure press fleet vehicles include VIA options to promote program.
• Respond to dealer and regional inquiries regarding program questions.
• Interface with BMW AG (CA-22 and CA-33), US Parts Logistics and Accessory product managers to forecast demand and ensure availability of accessories without disruption of product offerings.
• Negotiate for better accessory part production capacity with BMW AG if current supply fails to meet market demand.
• Interface and travel to VDCs when necessary to meet with VDC management team to define strategic long term program plans and facility/labor capacity.
• Work closely with VDCs to determine labor capacity for accessory installations and long range planning for facility and manpower.
• Establish contingency plans with VDCs in the event of reduced accessory installation capacity due to technical campaigns, increased wholesale targets, etc.
• Coordinate between Accessory engineering/testing and VDCs to determine competency levels, installation efficiency, share best practices, process improvements, etc.
• Benchmark VIA program offerings vs other OEMs

VIA Pre-load Program:

• Work with Accessory Product Specialists to ensure pre-load product mix consists of profitable parts that meet dealer/customer demands.
• Negotiate with VDCs maximize volume of vehicles eligible for accessory pre-loads.
• Forecast upcoming pre-load volume increases to ensure adequate labor capacity and parts supply.
• Further increase Group Profit by working with Accessory Sales team and Regions to enhance the accessory pre-load program based on vehicles volume, part profit margins and installation process efficiencies.

VIA Program Reporting:

• Create reporting templates and compile reports as needed for program analysis.
• Issue monthly updates to regions and national management regarding pre-load and sales statistics.
• Analyze accessory pre-load penetration rates to ensure alignment with regional and national targets.
• Work closely with ABD Reporting team to create highly functional dashboards through Tableau / Cognos for key VIA Performance metrics.

Join the BMW North America team and enjoy a high-performance Total Rewards package that may include:

• Medical, Dental, and Vision insurance
• All with options for $0 Employee contribution
• 401(k) with Company match
• Retirement Income Account (RIA)
• Employee vehicle program
• Bonus eligibility
• Paid Parental Leave of up to 6 weeks
• Paid Time Off in addition to Company paid holidays where eligible
• Hybrid work environment
• Voluntary Benefits to fit your needs

The pay range for this role is: $59,077.00 - $70,048.00.

The selected candidate's education, skills, experience, and location will be used to determine the final salary offer. All pay ranges are based on a full-time work schedule. This statement is in accordance with state and local pay disclosure requirements.

Even more so than the generous compensation and benefits, the culture and values of BMW of North America makes it the ultimate working environment. These values are Responsibility, Appreciation, Transparency, Trust, and Openness. We allow these values to guide the way we conduct ourselves and our business.

At BMW, we are driven by diversity, equity, and inclusion. We are proud to be an Equal Opportunity Employer and are welcoming of all individuals, regardless of race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or protected veteran status.Requirements:

• Bachelor's degree in in Business, Technology, or other equivalent industry experience
• One or more of the following:
  
  • 3-5 Years Automotive OEM or Dealer Experience
  • 3-5 Years Sales, Marketing, or relevant experience
  • 3-5 Years BMW Technical Systems experience or another OEM Equivalent

Preferences:

• Energetic and self-motivated, excellent presentation and verbal communication skills
• Proficient in MS word, Excel, PowerPoint & MS Project are a must.
• A strong knowledge of BMW internal systems including ATLAS, VMS, SAMS, IVSR, ETK, S-Gate, Vehicle inquiry, Infonet / Centernet
• Working knowledge of current industry standard reporting tools such as Tableau & Cognos desired
• Knowledge of OEM automotive, Personal / Consumer products industry with a focus on consumer trends and purchasing behavior
• Strong Data entry abilities - ability to automate where possible is a must