TikTok Manager and Content Creator - Velvet Caviar
New York, NY 10261
About the Job
Ready to join a fun tech brand with consistent growth and innovation? Velvet Caviar is looking for a rockstar social media manager for TikTok who will be responsible for managing all of the brand’s channel, totaling over 1,200,000 followers! You’ll play a key role in marketing as your work will improve the brand’s appeal and attract new customers. The ideal candidate is creative, passionate, a strong multi-tasker, and a great team player. This is a great opportunity to join a successful brand with a lot of growth opportunities.
ABOUT US:
Velvet Caviar is a leading fashion accessories brand with over 1+ million social media followers; established in New York in 2015. We’re mostly known for pioneering the tech accessories market with our fashionable phone cases. Our products can be found in national retailers and on hundreds of celebrities and influencers worldwide! Please visit our Instagram at @velvetcaviar and our website, velvetcaviar.com to gain a clearer understanding of the brand and product line.
RESPONSIBILITIES:
- Responsible for publishing once a day on Velvet Caviar’s TikTok
- Ideating and developing the brand’s content strategy on TikTok
- Organize and coordinate a content calendar for TikTok in accordance with Marketing Calendar
- Create short-form, of-the-moment content for TikTok and Social Ads
- Provide on-site social coverage at events (e.g. brand and press events, etc)
- Monitor trends in content creation, design, and strategy
- Rapid test and launch on trending TikTok concepts
- Hire and manage other TikTok creators for our channel
- Community management of the TikTok channel (with support from CX)
- Launch TikTok giveaway campaigns
- Report on performance every month
- Deliver content guidelines and best practices
REQUIREMENTS:
- 1+ years of TikTok account management and content creation
- Strong understanding of TikTok and demonstrated ability to manage
- Ability to quickly translate trends for the brand
- Experience working with other creators
- Strong communication and copywriting skills
- Good video shooting & editing skills
- Very creative, thinks outside the box
- Experience working in a fast-paced environment with the ability to manage multiple projects with tight timelines
- Portfolio of social media content you have created
- Experience in sustaining product interest through creative tactics
- Team player who is excited for an opportunity to learn and thrive within a fast-growing company
- Experience with analytics and measurement evaluation being able to turn evaluation into plan optimization
- Self-motivated and detail-oriented
- Entrepreneurial; ability to drive forward with goals independently
- Strong ability to develop and build cooperative working relationships and collaborate with all levels of the organization
PERKS and BENEFITS:
- A key player at a quickly growing brand
- Competitive salary with bonuses
- PTO Days + Paid Holidays Off
- Premium Health Insurance offered
- Fun office in the heart of Brooklyn
- Only 2 days in office per week
Velvet Caviar is an equal-opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.