Technical Ad Operations Specialist - eTeam Inc.
Oakland, CA 94612
About the Job
Role: Technical Ad Operations Specialist
Location: Remote, any time zone (Team in both PST and EST)
Duration: 11+ Months
Duties:
Skills:
Location: Remote, any time zone (Team in both PST and EST)
Duration: 11+ Months
Duties:
- Manage Google Tag Manager (GTM) environments, processes, and architecture including:
- Implement best in class integrity and accuracy of our tagging environment using Google Tag Manager
- Develop custom analytics JavaScript to create events and triggers in Google Tag Manager
- Lead GTM projects from inception through completion including partnering with technical and non-technical stakeholders to build requirements, set up and implement, and quality control; projects include, but not limited to:
- Migration of third party tag container to first party tag container
- Implementing a master pixel approach for all partner tags
- Work with engineering team to implement tag monitoring solutions
- Drive effort to automate QA of martech tools when product launches changes to onboarding or conversion events
- Establish Google Tag Manager naming convention for tags
- Regular communication with developers, product owners and business stakeholders to enable iterative improvements to optimizations, tracking and reporting
- Troubleshoot and QA issues with product engineers and solutions architects
- Maintain up-to-date technical specifications and any additional documentation to ensure accurate and comprehensive analytics tagging and reporting
- Primary point of contact to manage all technical issues and inquiries between and amongst key internal and external partners (media agencies, vendors, publishers)
- Act as agency liaison with external partners regarding campaign tags, data tracking (pre, mid, post), placement scheduling, implementation, troubleshooting, and reporting
Skills:
- 4+ years’ experience in digital ad operations at a publisher, an ad tech company, ad agency or ad network
- Well-organized, detail-oriented, with firm follow-through skills
- High degree of initiative and productivity
- Ability to handle multiple projects under aggressive timelines
- Ability to collaborate well with teams, proactively manage multiple tasks, and prioritize responsibilities given specific deadlines
- Expert with Google Tag Manger
- Working knowledge of DCM, Sizmek, or other ad servers strongly preferred
- Strong critical thinking and problem-solving skills involving technology
- Results orientations with strong independent and team project management and time management skills
- Solid written and verbal communication skill with ability to communicate/translate complex concepts to non-technical audience
- Basic knowledge of HTML, CSS, JavaScript, SQL/database design preferred
Source : eTeam Inc.