Staff Product Manager, Salesforce Integrations - GoFundMe

Want to help us, help others? We’re hiring!

GoFundMe is a global community of over 150 million people who come together every day with the common purpose of helping one another. Our mission is to help people help each other through our best in class technology. In 2022, GoFundMe joined together with Classy, a leading nonprofit fundraising software company that enables nonprofits to connect supporters with the causes they care about. Together, we have empowered people and organizations to raise more than $30 billion since 2010. Our vision is to become the most helpful place in the world.

Join us! As a Staff Product Manager – CRM & Integrations Ecosystem with emphasis on Salesforce integrations. You will own the strategy, roadmap, and execution for our integration ecosystem. In this critical role you will oversee the strategy and implementation of our Integration Platform as a Service (iPaaS) solution while managing and evolving our existing integrations, including Salesforce Nonprofit Cloud (NPC), Salesforce Nonprofit Success Pack (NPSP), Meta, and more.. In this role, you will lead the development of scalable, reliable, and secure integrations that empower our nonprofit customers to effortlessly manage their fundraising workflows and data within their CRM and other environments. Collaborating with engineering, design, customer success, marketing and sales teams, you’ll ensure our SaaS B2B customers gain maximum value and efficiency from our integrations offerings — driving both user satisfaction and long-term product adoption.

Candidates considered for this position will be located or willing to relocate to San Francisco, CA. This is a hybrid role with expectations to go into the SF office 3x per week

The Job...

• Define the integration vision: Own the strategy and product roadmap for our iPaaS, CRM, and overall integrations ecosystem, with a strong emphasis on Salesforce, ensuring a cohesive and seamless experience for our SaaS B2B customers.
• Demonstrated expertise in Salesforce integrations: Understanding key features such as objects, workflows, APIs, AppExchange listings, and related automation capabilities. Familiarity with fundraising specific data models is a plus.
• Build scalable, reliable solutions: Design and deliver integration features that connect our core fundraising platform with Salesforce, enabling easy data syncs, streamlined workflows, and actionable insights within customers’ CRM environments.
• Collaborate cross-functionally: Work closely with engineering, design, analytics, marketing, sales and customer success teams to identify technical requirements, align on priorities, and deliver high-quality integrations that meet customer needs.
• Drive partner relationships: Engage with Salesforce product and partnership teams to stay updated on platform capabilities, certifications, and best practices—ensuring our integrations remain current, compliant, and ahead of customer demands.
• Champion the customer: Conduct user interviews, leverage data, and employ market research to understand how nonprofits and enterprise customers leverage Salesforce. Turn these insights into intuitive and reliable integration experiences.
• Ensure compliance and security: Collaborate with privacy, legal, and security teams to maintain regulatory standards, protect sensitive donor data, and ensure that integrations meet industry compliance requirements.
• Adopt a data-driven mindset: Utilize analytics, A/B testing, System Integration partners and customer feedback loops to continuously refine integration features, improve performance, and increase adoption across our customer base.
• Educate and enable: Partner with product marketing and customer-facing teams to provide clear documentation, training materials, and best practices that help customers get the most out of our Salesforce integrations.
• Mentor and influence: As a Staff Product Manager, guide junior product managers, contribute to product team best practices, and influence strategic decisions across the broader product organization.

You…

• 5+ years of product management experience, ideally in a SaaS B2B environment with a strong focus on integrations and CRM ecosystems.
• Demonstrated expertise in Salesforce integrations, understanding key features such as objects, workflows, APIs, AppExchange listings, and related automation capabilities.
• Experience leading iPaaS solutions or managing API-based integration ecosystems.
• Technical proficiency to discuss integration architecture, APIs, middleware solutions, and data modeling with engineering teams.
• Experience working directly with enterprise customers, gathering requirements, and translating them into scalable product solutions.
• Strong analytical skills, using qualitative and quantitative data to prioritize initiatives, validate assumptions, and measure success.
• Excellent communication and presentation skills, with the ability to engage stakeholders, influence executives, and present product roadmaps and updates to both internal teams and external partners.
• Proven ability to thrive in fast-paced, ambiguous environments—providing clarity, leadership, and structure to complex integration projects.
• A team player who embodies our mission-driven culture, fostering collaboration, innovation, and a relentless focus on delivering customer value.

Why you’ll love it here...

• Make an Impact: Be part of a mission-driven organization making a positive difference in millions of lives every year.
• Innovative Environment: Work with a diverse, passionate, and talented team in a fast-paced, forward-thinking atmosphere.
• Collaborative Team: Join a fun and collaborative team that works hard and celebrates success together.
• Competitive Benefits: Enjoy competitive pay and comprehensive healthcare benefits.
• Holistic Support: Enjoy financial assistance for things like hybrid work, family planning, and commuting, along with generous parental leave, flexible time-off policies, and mental health and wellness resources to support your overall well-being.
• Growth Opportunities: Participate in learning, development, and recognition programs to help you thrive and grow.
• Commitment to DEI: Contribute to diversity, equity, and inclusion through ongoing initiatives and employee resource groups.
• Community Engagement: Make a difference through our volunteering and Gives Back programs.

We live by our core values: impatient to be great, find a way, earn trust every day, fueled by purpose. Be a part of something bigger with us!

GoFundMe is proud to be an equal opportunity employer that actively pursues candidates of diverse backgrounds and experiences. We are committed to providing diversity, equity, and inclusion training to all employees, and we do not discriminate on the basis of race, color, religion, ethnicity, nationality or national origin, sex, sexual orientation, gender, gender identity or expression, pregnancy status, marital status, age, medical condition, mental or physical disability, or military or veteran status.

The total annual salary for this full-time position is $181,000 - $271,000 + equity + benefits.  The salary range was determined by role, level, and possible location across the US. Individual pay is determined by work location and additional factors including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range based on your location during the hiring process. 

If you require a reasonable accommodation to complete a job application or a job interview or to otherwise participate in the hiring process, please contact us at accommodationrequests@gofundme.com. 

Dedication to Diversity 

GoFundMe and Classy are committed to leveraging Diversity, Equity, Inclusion, and Belonging to cultivate a culture that embraces and supports the unique identities, experiences, and perspectives of our people and customers.

Our diversity recruiting priority is recognized under our first DEIB Driver: Opportunity Foster Diversity - we identify, recruit, and invest in top talent- ensure our people reflect the unique identities, experiences, and perspectives of the communities we serve and are all given the chance to grow.

Global Data Privacy Notice for Job Candidates and Applicants:

Depending on your location, the General Data Protection Regulation (GDPR) or certain US privacy laws may regulate the way we manage the data of job applicants. Our full notice outlining how data will be processed as part of the application procedure for applicable locations is available here. By submitting your application, you are agreeing to our use and processing of your data as required. 

Learn more about GoFundMe:

We’re proud to partner with GoFundMe.org, an independent public charity, to extend the reach and impact of our generous community, while helping drive critical social change. You can learn more about GoFundMe.org’s activities and impact in their FY ‘23 annual report.

Our annual “Year in Help” report reflects our community’s impact in advancing our mission of helping people help each other.

For recent company news and announcements, visit our Newsroom.