Sr. Global Environmental Food & Safety Marketing Manager - ThermoFisher
Sunnyvale, CA 94085
About the Job
Work ScheduleStandard (Mon-Fri)Environmental ConditionsOfficeJob DescriptionJob Summary:You will develop and implement global EFS marketing strategies for promoting our CMD product portfolio.
Deep Knowledge od the industry, strong analytical skills, and willingness to work cross-functionally will be key to achieve business objectives.
The role will also involve upstream marketing activities to identify market needs and influence product development.Key Responsibilities:Market Strategy Development: - Engage with customers, industry experts to identify top needs and emerging trends.- Gather Market insights for new product development and improvements based on market customer feedback.- Collaborate directly with the KOL and Regulatory manager to gain insights into the current and future technological requirements.- Collaborate with product management and business development teams to develop go-to-market strategies - Build product positioning, messaging, and value propositions that resonate with target audiencesCampaign Management: - Plan, implement, and manage coordinated marketing campaigns across multiple channels, including digital and live events. - Collaborate with regional marketing teams to ensure campaign consistency and alignment with global strategies. - Supervise and analyze campaign performance, making data-driven adjustments to optimize results.Event Management: - Plan and coordinate participation in industry conferences, trade shows, and webinars. - Develop event strategies to improve brand exposure and generate leads.Digital Marketing: - Coordinate digital marketing initiatives, and social media. - Develop and manage the global website content strategy to ensure a consistent and engaging user experience. - Promote marketing automation tools to nurture leads and track engagement.Qualifications:- Bachelor’s degree in Marketing, Business Administration, Environmental Science, Food Safety, or a related field.- Proficiency in marketing, with a focus on EFS market.- *= years of proven track record of developing successful marketing strategies and campaigns.- Strong understanding of the industry, including regulations, standards, and market dynamics.- Excellent communication, writing, and presentation skills.- Ability to work in multifaceted environment with a fast-paced.- Experience with digital marketing, content creation, and event management.- Experience in upstream marketing and influencing product development.- Willingness to travel globally as the need arises.Compensation and BenefitsThe salary range estimated for this position based in California is $141,800.00–$212,675.00.This position may also be eligible to receive a variable annual bonus based on company, team, and/or individual performance results in accordance with company policy.
We offer a comprehensive Total Rewards package that our U.S.
colleagues and their families can count on, which includes:A choice of national medical and dental plans, and a national vision plan, including health incentive programsEmployee assistance and family support programs, including commuter benefits and tuition reimbursementAt least 120 hours paid time off (PTO), 10 paid holidays annually, paid parental leave (3 weeks for bonding and 8 weeks for caregiver leave), accident and life insurance, and short- and long-term disability in accordance with company policyRetirement and savings programs, such as our competitive 401(k) U.S.
retirement savings planEmployees’ Stock Purchase Plan (ESPP) offers eligible colleagues the opportunity to purchase company stock at a discountFor more information on our benefits, please visit: Job SummaryJob number: R-01295829Date posted : 2025-01-09Profession: Marketing& CommunicationsEmployment type: Full time
Deep Knowledge od the industry, strong analytical skills, and willingness to work cross-functionally will be key to achieve business objectives.
The role will also involve upstream marketing activities to identify market needs and influence product development.Key Responsibilities:Market Strategy Development: - Engage with customers, industry experts to identify top needs and emerging trends.- Gather Market insights for new product development and improvements based on market customer feedback.- Collaborate directly with the KOL and Regulatory manager to gain insights into the current and future technological requirements.- Collaborate with product management and business development teams to develop go-to-market strategies - Build product positioning, messaging, and value propositions that resonate with target audiencesCampaign Management: - Plan, implement, and manage coordinated marketing campaigns across multiple channels, including digital and live events. - Collaborate with regional marketing teams to ensure campaign consistency and alignment with global strategies. - Supervise and analyze campaign performance, making data-driven adjustments to optimize results.Event Management: - Plan and coordinate participation in industry conferences, trade shows, and webinars. - Develop event strategies to improve brand exposure and generate leads.Digital Marketing: - Coordinate digital marketing initiatives, and social media. - Develop and manage the global website content strategy to ensure a consistent and engaging user experience. - Promote marketing automation tools to nurture leads and track engagement.Qualifications:- Bachelor’s degree in Marketing, Business Administration, Environmental Science, Food Safety, or a related field.- Proficiency in marketing, with a focus on EFS market.- *= years of proven track record of developing successful marketing strategies and campaigns.- Strong understanding of the industry, including regulations, standards, and market dynamics.- Excellent communication, writing, and presentation skills.- Ability to work in multifaceted environment with a fast-paced.- Experience with digital marketing, content creation, and event management.- Experience in upstream marketing and influencing product development.- Willingness to travel globally as the need arises.Compensation and BenefitsThe salary range estimated for this position based in California is $141,800.00–$212,675.00.This position may also be eligible to receive a variable annual bonus based on company, team, and/or individual performance results in accordance with company policy.
We offer a comprehensive Total Rewards package that our U.S.
colleagues and their families can count on, which includes:A choice of national medical and dental plans, and a national vision plan, including health incentive programsEmployee assistance and family support programs, including commuter benefits and tuition reimbursementAt least 120 hours paid time off (PTO), 10 paid holidays annually, paid parental leave (3 weeks for bonding and 8 weeks for caregiver leave), accident and life insurance, and short- and long-term disability in accordance with company policyRetirement and savings programs, such as our competitive 401(k) U.S.
retirement savings planEmployees’ Stock Purchase Plan (ESPP) offers eligible colleagues the opportunity to purchase company stock at a discountFor more information on our benefits, please visit: Job SummaryJob number: R-01295829Date posted : 2025-01-09Profession: Marketing& CommunicationsEmployment type: Full time
Source : ThermoFisher