Sr Director of Digital Marketing - Imperial Dade
North Bergen, NJ 07047
About the Job
Imperial Dade is seeking a strong, entrepreneurial Sr. Director, Digital Marketing to build and engage its digital marketing team and identify and build digital partnering opportunities with Suppliers and 3rd party websites.
Imperial Dade is the leading independently owned and operated distributor of foodservice packaging and janitorial supplies in North America. As a provider of customized supply chain solutions, we serve customers in many business-to-business market segments including restaurants, grocery stores, healthcare, sports and entertainment, and cruise lines. Founded in 1935 and headquartered in New Jersey, Imperial Dade serves as a mission-critical partner to more than 120,000 customers through our footprint of 130+ branches.
**All correspondence will come directly from Imperial Dade and not a personal email address.*
Responsibilities:You will:
- Lead the digital marketing vision, strategy, and execution to help accelerate Imperial Dade’s digital adoption.
- Be an evangelist for Digital – introduce new innovative ideas, tools and processes
- Leverage Imperial Dade’s digital ecosystem to create a distinct differentiator to promote customer loyalty and deliver our brand promise.
- Accelerate business impact (sales, margin, new customer acquisition) via qualified traffic through judicious email marketing, paid media, organic search, affiliate, and other relevant digital marketing channels.
- Partner with sales and marketing to understand their priorities and strategic plan
- Partner with Suppliers to identify co-op digital marketing opportunities and drive their execution.
- Collaborate with regional and cross-functional leadership to define the optimal balance between driving national, regional, and local campaigns.
You have:
- A minimum of 12+ years of digital marketing experience with B2B/B2C ecommerce websites.
- A bachelor’s or master’s degree or related experience
- Experience in search marketing (PPC, SEO), email marketing and affiliate marketing
- Built and motivated teams in non–hierarchical settings
- Familiarity with B2B distribution industry practices and trends, and experience in the B2B distribution industry is a plus.
Location: North Bergen, NJ or Miami, FL or Texas.
We offer a dynamic environment for our more than 7,500 employees to work, learn, and grow professionally. We value our people and strive to create rewarding career opportunities by offering competitive salaries and benefits (medical, dental, vision), a 401(k) program with company match, a shared ownership program, life insurance, a generous paid time off package, educational reimbursement, paid family leave, and adoption assistance. We are excited to invite talented individuals with a passion for excellence to join our team.
Imperial Dade is an EEO Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, gender identity, sexual orientation, pregnancy, status as a parent, national origin, age, disability (physical or mental), family medical history, or genetic information, political affiliation, military service, or other non-merit-based factors.