Sr. Associate, Programmatic - Judge Group

Role Summary & Impact

As a Senior Associate, you will support teams in creating and executing programmatic media plans using industry-leading media technology platforms. This role offers exposure to emerging digital media technologies, publishers, and programmatic strategies, providing a strong foundation for a career in digital media. Additionally, you will manage entry-level team members.

Key Responsibilities

• Implement client campaign objectives into programmatic activation strategies, including building audiences and sourcing relevant inventory opportunities.
• Manage campaigns within DV360, The Trade Desk, and other relevant DSPs, ensuring budgets are pacing effectively and tactics are optimized towards relevant objectives and KPIs.
• Handle operational tasks such as budget management, billing, and campaign creative trafficking.
• Maintain reports and conduct ad-hoc analysis to identify opportunities for campaign improvement and keep stakeholders informed on performance.
• Build relationships and communicate with members of the broader digital account teams, including planning, investment, operations, and analytics.
• Work with publishers to implement, troubleshoot, and optimize programmatic deals to secure access to high-quality media inventory.
• Develop technical skills in utilizing relevant digital ad technology platforms, including Ad Servers, DMPs, and Third-Party Verification tools.
• Train, onboard, manage day-to-day responsibilities, and review the work of entry-level direct reports.

Requirements

• Bachelor’s Degree in Business, Analytics, Marketing, Communications, Advertising, or equivalent professional work experience.
• 1+ years of experience in Programmatic, Paid Search, Paid Social, Ad Operations, Digital Analytics, or Digital Planning. 6+ months in Programmatic. 
• Familiarity with key programmatic or digital media platforms.
• Proficiency in Microsoft Excel.
• Excellent verbal and written communication skills, with a detail-oriented mindset.
• Strong analytical abilities and quantitative skills.