Social media Manager - CPR and Aquatics LLC

Job Brief:



We are looking for an experienced, passionate and creative Social Media Manager to join our team. As a Social Media Manager you will be responsible for developing and implementing our Social Media strategy in order to increase our online presence and improve our marketing and sales efforts. You will be working closely with Marketing and Sales departments.



Responsibilities:

• Develop, implement and manage our social media strategy


• Define most important social media KPIs


• Manage and oversee social media content


• Measure the success of every social media campaign


• Stay up to date with latest social media best practices and technologies


• Use social media marketing tools such as Buffer


• Attend educational conferences


• Work with copywriters and designers to ensure content is informative and appealing


• Collaborate with Marketing, Sales and Product Development teams


• Monitor SEO and user engagement and suggest content optimization

Skills Required:

• X years of experience as a Social Media Specialist or similar role


• Social Media Strategist using social media for brand awareness and impressions


• Excellent knowledge of Facebook, Twitter, LinkedIn, Pinterest, Instagram, Google+ and other social media best practices


• Understanding of SEO and web traffic metrics


• Experience with doing audience and buyer persona research


• Good understanding of social media KPIs


• Familiarity with web design and publishing


• Excellent multitasking skills


• Critical thinker and problem-solving skills