Social Media Manager - UpRecruit

Title: Social Media Manager
Compensation: $70 - $100K + Equity
Location: Hybrid (Lindon, UT)

Join a fast-growing SaaS startup revolutionizing the consumer services industry with an innovative, first-in-class product. Led by experienced professionals with deep expertise in the field, this is a rare opportunity to play a key role in shaping the brand’s identity and expanding its reach to new audiences. Be part of building a strong foundation for a company poised to redefine the market.

Responsibilities:

• Content Creation: Develop engaging, high-quality content (graphics, videos, reels, shorts) for platforms like LinkedIn, Facebook, Instagram, TikTok, and YouTube. Tailor content to each platform’s specific audience and style.
• Video & Reels/Shorts Production: Produce attention-grabbing short-form videos, reels, and shorts to increase brand awareness and audience engagement.
• Community Engagement: Foster a friendly and helpful brand presence by actively responding to comments and messages, and engaging with followers on a personal level.
• Influencer Collaboration: Identify and partner with micro-influencers to create authentic, co-branded content that expands our reach and drives engagement.
• Trend & Platform Monitoring: Stay informed about the latest social media trends, emerging platforms, and best practices. Bring fresh ideas and creative strategies to ensure our content stays relevant.
• Analytics & Optimization: Monitor performance metrics, track engagement, and analyze conversions across all platforms. Use these insights to continually optimize and refine social media strategies.

Requirements

• Proven experience managing social media accounts across LinkedIn, Facebook, Instagram, TikTok, and YouTube, with familiarity in emerging platforms.
• Strong video production and graphic design skills, with proficiency in tools like Canva, Adobe Creative Suite, or other video editing software.
• Exceptional written communication skills, capable of creating clear, engaging copy that reflects our brand’s voice.
• Strong relationship-building skills, with experience or enthusiasm for working with influencers and content creators.
• Analytical mindset to monitor and interpret content performance data.