Social Media Community Manager - Sutter Health
Emeryville, CA
About the Job
We are so glad you are interested in joining Sutter Health!
Organization:
SHSO-Sutter Health System Office-Bay
Position Overview:
The Social Media Community Manager will be a skilled communications professional and provide social media patient and customer support as the immediate listening arm to monitor and flag conversations and trends. Actively listening, engaging and leading the conversation about Sutter Health across top social media properties including Facebook, Twitter, YouTube, LinkedIn, Pinterest, Yelp, Google, and others. Represents the face of the brand and provides first-class customer service and support for all conversational touch points in social media and online review channels – whether it’s a question from a prospect, a technical problem raised by a patient, an issue with billing, complaints, or positive engagements and sharing of stories from customers.
This role will identify opportunities and issues in real-time with an analytical eye and engage both internal and external communities through established 1:1 communication best practices. Supporting the development and execution of communication strategies and implementing new ways to serve and nurture our online communities.
Job Description :
EDUCATION:
Bachelor's in Business Administration, Creative/Graphic Design, Economics, Journalism, Marketing, Public Relations (PR), Visual Communications or related field or equivalent education/experience
TYPICAL EXPERIENCE:
2 years of recent relevant experience.
SKILLS AND KNOWLEDGE:
Deep understanding of the quickly-evolving digital and social media ecosystems, SEO principles, blogging environments, including managing a well-established social media presence that demonstrates the ability to synthesize emerging trends and make them impactful for current and future customer/reader demands.
Sophisticated knowledge – theory and practice – of social media design principles, digital content management, social communications best practices and etiquette, particularly on Facebook, Twitter, LinkedIn, Instagram, YouTube, and Yelp.
Knowledge of social media trends, tactics, consumer behavior, and industry topics as it relates to driving ROI for online business with the ability to quickly grasp the implications of those trends and translate into strategic recommendations.
Business acumen and negotiation skills with the ability to provide innovative solutions to complex problems and to meet customer-driven business objectives.
Solid analytical and project management skills, including the ability to work with staff at all levels of the organization and creative agencies.
Professional writing and editing skills with the proven ability to craft engaging and persuasive messaging that create relevance for our customers while increasing brand recognition and conversion.
Advanced computer skills: Microsoft Suite, especially Word, Excel and PowerPoint; Adobe Photoshop; social media publishing and content management tools.
Evaluate graphic design and advertising proposals, craft persuasive messaging and analyze market research, preferably in a health care setting.
Energize, mobilize, inspire and motivate internal teams and partners.
Work independently, as well as be part of a team, while demonstrating exceptional attention to detail and organizational skills.
Analyze possible solutions using precedents, existing departmental guidelines and policies, experience and good judgment to identify and solve standard problems.
Build collaborative relationships with peers, multifunctional teams, other departments, management, stakeholders and vendors to achieve marketing goals while delivering amazing user experiences.
Job Shift:
Days
Schedule:
Full Time
Days of the Week:
Monday - Friday
Weekend Requirements:
Occasionally
Benefits:
Yes
Unions:
No
Position Status:
Exempt
Weekly Hours:
40
Employee Status:
Regular
Sutter Health is an equal opportunity employer EOE/M/F/Disability/Veterans.
Pay Range is $46.29 to $69.44 / hour. Sacramento Pay Range is $40.25 to $60.38 / hour.
_The salary range for this role may vary above or below the posted range as determined by location. This range has not been adjusted for any specific geographic differential applicable by area where the position may be filled. Compensation takes into account several factors including but not limited to a candidate’s experience, education, skills, licensure and certifications, department equity, training and organizational needs. Base pay is just one piece of the total rewards program offered by Sutter Health. Eligible roles also qualify for a comprehensive benefits package._ __
Organization:
SHSO-Sutter Health System Office-Bay
Position Overview:
The Social Media Community Manager will be a skilled communications professional and provide social media patient and customer support as the immediate listening arm to monitor and flag conversations and trends. Actively listening, engaging and leading the conversation about Sutter Health across top social media properties including Facebook, Twitter, YouTube, LinkedIn, Pinterest, Yelp, Google, and others. Represents the face of the brand and provides first-class customer service and support for all conversational touch points in social media and online review channels – whether it’s a question from a prospect, a technical problem raised by a patient, an issue with billing, complaints, or positive engagements and sharing of stories from customers.
This role will identify opportunities and issues in real-time with an analytical eye and engage both internal and external communities through established 1:1 communication best practices. Supporting the development and execution of communication strategies and implementing new ways to serve and nurture our online communities.
Job Description :
EDUCATION:
Bachelor's in Business Administration, Creative/Graphic Design, Economics, Journalism, Marketing, Public Relations (PR), Visual Communications or related field or equivalent education/experience
TYPICAL EXPERIENCE:
2 years of recent relevant experience.
SKILLS AND KNOWLEDGE:
Deep understanding of the quickly-evolving digital and social media ecosystems, SEO principles, blogging environments, including managing a well-established social media presence that demonstrates the ability to synthesize emerging trends and make them impactful for current and future customer/reader demands.
Sophisticated knowledge – theory and practice – of social media design principles, digital content management, social communications best practices and etiquette, particularly on Facebook, Twitter, LinkedIn, Instagram, YouTube, and Yelp.
Knowledge of social media trends, tactics, consumer behavior, and industry topics as it relates to driving ROI for online business with the ability to quickly grasp the implications of those trends and translate into strategic recommendations.
Business acumen and negotiation skills with the ability to provide innovative solutions to complex problems and to meet customer-driven business objectives.
Solid analytical and project management skills, including the ability to work with staff at all levels of the organization and creative agencies.
Professional writing and editing skills with the proven ability to craft engaging and persuasive messaging that create relevance for our customers while increasing brand recognition and conversion.
Advanced computer skills: Microsoft Suite, especially Word, Excel and PowerPoint; Adobe Photoshop; social media publishing and content management tools.
Evaluate graphic design and advertising proposals, craft persuasive messaging and analyze market research, preferably in a health care setting.
Energize, mobilize, inspire and motivate internal teams and partners.
Work independently, as well as be part of a team, while demonstrating exceptional attention to detail and organizational skills.
Analyze possible solutions using precedents, existing departmental guidelines and policies, experience and good judgment to identify and solve standard problems.
Build collaborative relationships with peers, multifunctional teams, other departments, management, stakeholders and vendors to achieve marketing goals while delivering amazing user experiences.
Job Shift:
Days
Schedule:
Full Time
Days of the Week:
Monday - Friday
Weekend Requirements:
Occasionally
Benefits:
Yes
Unions:
No
Position Status:
Exempt
Weekly Hours:
40
Employee Status:
Regular
Sutter Health is an equal opportunity employer EOE/M/F/Disability/Veterans.
Pay Range is $46.29 to $69.44 / hour. Sacramento Pay Range is $40.25 to $60.38 / hour.
_The salary range for this role may vary above or below the posted range as determined by location. This range has not been adjusted for any specific geographic differential applicable by area where the position may be filled. Compensation takes into account several factors including but not limited to a candidate’s experience, education, skills, licensure and certifications, department equity, training and organizational needs. Base pay is just one piece of the total rewards program offered by Sutter Health. Eligible roles also qualify for a comprehensive benefits package._ __
Source : Sutter Health