Senior Manager of Marketing and Events - Hammitt
Hermosa Beach, CA 90254
About the Job
Title: Sr. Manager of Marketing and Events
Hammitt Los Angeles is a rising star in the world of luxury accessories, specializing in functional and timeless leather goods. Designed in Hermosa Beach, California, their products are meant to be worn, felt, and loved for a lifetime. With over 800 boutiques and department store locations, three flagship stores in Southern CA, and exponential online and international growth, Hammitt is poised for continued success.
“FEEL IT. LOVE IT. HAMMITT.”
Reporting to the Chief Marketing Officer, the Sr. Manager of Marketing and Events will play a crucial role in amplifying the growth and success of Hammitt’s brand presence. Responsibilities will include driving customer engagement and elevating brand awareness through strategic marketing initiatives, campaign management, and impactful events. They will also work cross-functionally, ensuring high levels of customer satisfaction, and a consistent narrative and visual brand story across all marketing platforms.
Responsibilities:
Develop and execute comprehensive marketing strategies to increase brand awareness in order to drive sales
Lead a team of internal and external marketing professionals, inclusive of contractors for events and social media activations
Plan and manage high-profile events, including product launches, seasonal events, and VIP customer appreciation gatherings
Collaborate with the creative leads to curate compelling marketing campaign materials and brand assets
Team up with social media marketing to help create a cohesive brand story and content creation across all platforms
Analyze marketing performance metrics and adjust strategies for optimal results
Plan an annual budget, with a monthly review, and activation specific tracking
Manage relationships with outside vendors, influencers, partners, and media outlets
Work cross-functionally with wholesale and retail sales, eCommerce, production, merchandising and design
Coordinate with retail partners to ensure consistent brand messaging and customer experiences
Resourceful self-starter – responds creatively, proactively, and with composure to challenging situations
Prioritizes effectively – based on expectations and business goals, assess the importance of tasks and issues, communicating to Upper Management as necessary
Grasps new information and ideas in a timely manner and incorporate them into current processes
Practices good business decision-making by analyzing information from a variety of sources to make effective decisions and solve problems creatively
Ability to communicate in a clear, concise, and well-organized manor, both written and verbal
Demonstrates appropriate technical skills and business knowledge to perform job duties and all other related duties as assigned
Core-Competencies, knowledge, experience, and skills:
5+ years of experience in Marketing Management and Events, preferably in fashion or accessories
Bachelor’s Degree in Business, Marketing, or related field preferred
Proficient with Marketing apps/tools, analytics platforms, Excel, PowerPoint, Canva, Keynote, Adobe, Word, (NetSuite and Shopify are required or to be trained)
Proven track record of successful marketing campaigns and event execution
Strong leadership and team management skills with excellent presentation, communication, and problem-solving skills
Experience and ability to write copy across all platforms is required
Must be a collaborative team player, with the ability to move fast, be bold, detail-oriented, and thrive in a dynamic, quickly-changing environment
Compensation: Hammitt offers a competitive salary package, unlimited PTO, standard benefits, and 401K matching
Location: On-site, full-time, in Hermosa Beach CA