Senior Director, Brand Marketing-Myopia - CooperVision, Inc

CooperVision, a division of CooperCompanies (NASDAQ:COO), is one of the world’s leading manufacturers of soft contact lenses. The Company produces a full array of daily disposable, two-week and monthly contact lenses, all featuring advanced materials and optics. CooperVision has a strong heritage of solving the toughest vision challenges such as astigmatism, presbyopia and childhood myopia; and offers the most complete collection of spherical, toric and multifocal products available. Through a combination of innovative products and focused practitioner support, the company brings a refreshing perspective to the marketplace, creating real advantages for customers and wearers. For more information, visit www.coopervision.com

Job Summary

The Global Senior Commercial Director is responsible to lead and drive the development and implementation of the global strategic commercial plans for our myopia management portfolio - MiSight 1 Day, MiSight Spectacle Lenses, and our CRT and Dreamlite ortho-k brands. Through the development of best in class go-to-market sales models in top MiSight markets, they will focus on delivering strong revenue growth, driving market share, and ensuring customer satisfaction in collaboration with regional and local teams, across both key account and field sales organizations. They will be the voice of excellence in sales execution for Myopia Management when working internally at the global, regional and country level as well as building strong myopia management category propositions for global key accounts and key customers around the world.

Responsibilities for this role include working with VP of Myopia Management & Cornea care to develop the commercial strategy with an emphasis on ROI and business acceleration, identify commercial & sales best practices, distill market model ‘blueprints’ that will accelerate sales via region and country structures, creating global Key Account category management strategies, driving field implementation, and tracking and course correcting vs sales KPIs.  This role is also responsible for developing a compelling customer portfolio story inclusive of product mix, account profitability, and promotional tactics. This role also manages a direct report – Global Category Manager, Myopia Management.

This role works closely with the senior myopia commercial leaders in each region as well as directly with sales leadership in the top MiSight 1 Day markets.  They will also partner extensively with the Global Myopia Management marketing, Global Myopia Professional Affairs, Global and Regional Finance, and regional commercial managers to align marketing, messaging, sales tools, and promotional tactics with the optimized selling blueprints.

The ideal candidate will bring a combination of strategic acumen, the ability to lead through both direct and influencing relationships, a deep understanding of effective selling and category management strategies, a sense of urgency and drive for results, and the ability to adapt to diverse market dynamics worldwide.