Senior Designer, Premium Marketing & Pricing - Academia

At Academia.edu, we're on a mission to accelerate global research. Based in the vibrant hub of San Francisco and backed by venture support, we have dedicated the past 15 years to building the world's largest online network for the sharing and discovery of academic research. With over 250 million users, and almost half of the world's scholars relying on our platform each month, our product team is crafting innovative solutions that cater to the diverse needs of academics and researchers worldwide.

As a Senior Designer, you’ll be responsible for creating and executing design strategies to drive the growth of Academia Premium, a suite of specialized products for academic researchers. Your day-to-day will involve activities like: Brainstorming A/B test ideas with Product Managers, getting design feedback from the team on your ideas, and reviewing experimentation results with analysts.

Example projects include: A complete overhaul of premium marketing flows, from premium marketing emails to checkout page and optimization of our premium cancellations flows, to help reduce churn.

- Own the entire design of Academia Premium’s pricing and marketing, from strategy to final execution. 

- Proactively identify and advocate for marketing and growth opportunities, influencing and fostering alignment within the Premium Pricing & Marketing Team.

- Translate quantitative and qualitative insights into testable ideas.

- Create designs for A/B tests that are highly optimized to move key metrics. 

- Rapidly iterate on design variants based on insights gained from previous A/B tests.

- Seek feedback from the Product Manager and the Design Team to refine and improve design iterations.

- Partner closely with Product Managers and cross-functional teams to align on the growth roadmap and UX requirements.

- Collaborate with Data Analysts to analyze user data and test results, deriving actionable insights to inform design decisions.

- Work closely with Engineers to ensure efficient implementation of design solutions.

- Engage in regular design feedback sessions with the Design Team to foster a culture of collaboration and improvement.

- Contribute to the enhancement of design tools and processes to optimize productivity and effectiveness.