Senior Account Executive - Digitas Health
Philadelphia, PA
About the Job
Digitas Health is the Agency of Now: the first global connected-health agency, purpose-built for marketing today. Digitas Health specializes in helping health brands navigate a complex and shifting media environment to create deeper, more relevant connections with their consumer and professional customers. With offices in Philadelphia, New York, San Francisco, and London, it is a member of the world’s largest healthcare communications network, Publicis Health. As a member of this elite network, Digitas Health is also a member of the Paris-based Publicis Groupe S.A. (Euronext Paris: FR0000130577), the world’s third-largest communications group, second-largest media counsel and buying group, and a leader in digital communications.
Web: www.digitashealth.com | Facebook: www.facebook.com/digitashealth | Twitter: www.twitter.com/digitas_health
Job DescriptionWe’re searching for a Senior Account Executive who can bond with the client daily, carry cross-channel Marketing programs to fruition and assist Managers in rolling out client presentations. You’ll work in conjunction with the Associate Director, leveraging your knowledge of data capability to enhance innovative campaigns.
Tasks and responsibilities include:
- Knowledgeable of client’s business, brand, economics, customer insights, marketing strategy/channels, and competitive analysis
- Understands and articulates overall program strategy, objectives, measurement strategy, and relevant results for programs
- Assists in brainstorming creative strategies, test-and-learn plans, offer strategies, and channel and site strategies
- Acts as day-to-day contact for junior to mid-level clients, with a focus on identifying oppurtinities and ideas for cross-capability teams to sell new work
- Writes short decks and is able to get into client-ready state with guidance from Marketing Manager
- Consolidates client feedback and leads discussion with internal team members
- Constructs clear, concise, error-free, communications (written and verbal) that provides details required for a specific audience (internal and client), including clear expectations/action requested and relevant implications (i.e., timing, costs, etc.)
- Begins to lead status meetings
- Sets clear expectations for tasks and deliverables, communicating clearly to the team and providing proper materials/documentation when necessary
- Is able to identify potential financial issues related to the project and escalate appropriately
Collaborates with centralized scoping group to develop accurate and informed scopes of work on small to medium-sized projects, including schedules and budges using correct tools (i.e., Microsoft Project. Clarity, Excel)
• Four year degree
• 2-4 years experience
• Creative agency experience desired
• Proficiency in PowerPoint, Word, Excel, and MS Office
• Familiarity with MS Access
• Email and search engine marketing experience
• Eagerness to start leading a team
• Strong analytical skills, commitment to a client, and proven ability to manage expectations
• Strong time management and organizational skills
• Excellent verbal and written communication skills
• Outstanding communication and presentation skills
• Education in web development
• Candidate must be open to travel as needed
Additional Information
Publicis Health is the premier global health and wellness communications network. We are one of the four solutions hubs of Publicis Groupe, the third-largest advertising and media company in the world, giving us unparalleled global reach. We manage top-tier agencies specializing in promoting innovative solutions in advertising, medical education, clinical trial program development, sales and marketing, digital, market access, and medical and scientific affairs. Our nearly 6,500 employees work at 15 agency brands across 60 offices located in 10 countries. We are a connected solutions hub, equipped for continual business
transformation in today’s world. We integrate services across our global offices and brands to deliver on our clients’ needs. Each of our agencies brings a unique approach to business, which makes us even stronger together. We understand the rapidly changing healthcare environment and leverage it to maximize the potential of our clients’ brands.
Web: www.publicishealth.com | Facebook: www.facebook.com/publicishealth
Twitter: www.twitter.com/PublicisHealth/