Sales Planning and Operations Manager - Rhee Bros, Inc

Rhee Bros., Inc. is one of the largest importers of Asian food in the United States. Our mission is to provide our customers with best-in-class distribution services through innovative products, sourcing, and logistics solutions in Pan-Asian Food. Located in Hanover, MD, Rhee Bros currently serves independent Asian retailers, wholesale grocery and chain retailers, food service distributors, chain restaurants, and manufacturers.

At Rhee Bros, our employees are the heart and soul of what we do. For two generations, we’ve become more diverse with talented professionals from all walks of life and backgrounds, and we aim to continue that tradition for years to come.

Rhee Brothers’ main distribution center in Hanover, MD, serves as the heart of our operations. Here, our dedicated warehouse and transportation teams manage over 20,000 cases of dry, refrigerated, and frozen products daily. We prioritize food quality and take great pride in maintaining the highest standards of safety and cleanliness in our warehouses, located in both Irwindale, CA, and Hanover, MD. As a third-party food safety audited facility, Rhee Brothers is committed to delivering excellence in every aspect of our service.

Job Title: Sales Planning and Operations Manager

Reports to: Senior Manager - Sales Planning and Operations

Compensation: $65,000-$70,000

The Sales Planning and Operations Manager is responsible for leading and supporting sales activities, pricing strategies, P&L management, and customer inquiries (service). This cross-functional role requires close collaboration with internal counterparts, including Category Management, Supply Chain, Order Processing, Warehouse Operations, and Transportation.

Responsibilities:

Planning & Operations

• Evaluate and manage sales operations, implement sales strategies across channels, optimize resource allocation, and enhance customer service in partnership with internal departments.

• Support the creation and reconciliation of the annual sales and marketing plan by collaborating with account and category management, ensuring alignment of top-down and bottom-up approaches.

• Develop and analyze pricing and promotion strategies, provide post-mortem analyses, and recommend adjustments based on strategic insights, business goals, and sales/investment plans.

• Track and analyze sales performance, forecast, and customer relationships while coordinating data across sales departments to support data-driven decision-making and process improvements.

• Present senior leadership reviews (MBR, QBR, MP), focusing on KPI results, key requests, and future implications for strategic decision-making.

• Analyze sales performance and business target effectiveness, recommend strategies, and identify key growth opportunities to drive sales and profit.

• Collect and evaluate market, competitor, and customer insights to drive sales strategy development, maintain market leadership, and identify key growth opportunities.

• Support ad-hoc tasks, ensuring efficient execution and alignment with sales objectives.

Cross-Functional

• Lead the planning and execution of sales meetings and activities in collaboration with the sales team.

• Maintain consistent communication and check-ins with Sales Managers, Account Managers, and other key contributors to ensure alignment and progress toward sales objectives.

• Collaborate with internal departments to refine the lead qualification process, optimizing the efficiency and effectiveness of sales efforts.

• Develop and manage multiple projects, business scenarios, and financial models, serving as a key point of contact across departments—including Category Management, Supply Chain, Order Processing, Warehouse Operations, and Transportation—to achieve sales team goals.

Customer Experience (Customer Service)

• Resolve complex customer issues promptly, ensuring full ownership and clear communication.

• Manage and monitor customer inquiries, new customer evaluations, missing and returns, delivery status, loading schedule, and credit requests.

• Assign tasks, monitor performance & records, and drive quality improvements.

• Improve service quality by analyzing customer data and implementing process enhancements.

• Provide regular status reports and support ad-hoc tasks.

Requirements:

• Bachelor’s degree in management, finance, data, accounting, or a related field or equivalent

• 3-5 years of proven experience in sales operations within the food industry or distribution.

• Strong analytical, problem-solving, and planning abilities.

• Proven capability to research and analyze both qualitative and quantitative data, presenting findings in a clear and relevant manner.

• Effective collaboration and teamwork skills, with a demonstrated ability to achieve goals across diverse teams.

• Proficient with Microsoft Office (including Excel and PowerPoint), SQL, and Power BI.

• Excellent communication and presentation skills with the ability to build and maintain relationships.

• Fluent in English and Korean; proficiency in Spanish and Chinese is preferred.

• Strong organizational and time-management skills, with a focus on effective problem-solving.