Sales Planner - Cumulus Media New Holdings Inc.

Company Overview:

The audio industry is on fire – from podcasting and streaming to smart speakers and live radio – and it’s never been a more exciting time to join and grow with one of the country’s largest and most sophisticated audio companies!

 

Cumulus Media (NASDAQ: CMLS) is an audio-first media company delivering premium content to over a quarter billion people every month — wherever and whenever they want it. Cumulus Media engages listeners with high-quality local programming through 401 owned-and-operated radio stations across 85 markets; delivers nationally-syndicated sports, news, talk, and entertainment programming from iconic brands including the NFL, the NCAA, the Masters, CNN, the Academy of Country Music Awards, and many other world-class partners across more than 9,800 affiliated stations through Westwood One, the largest audio network in America; and inspires listeners through the Cumulus Podcast Network, its rapidly growing network of original podcasts that are smart, entertaining and thought-provoking. Cumulus Media provides advertisers with personal connections, local impact and national reach through broadcast and on-demand digital, mobile, social, and voice-activated platforms, as well as integrated digital marketing services, powerful influencers, full-service audio solutions, industry-leading research and insights, and live event experiences. Cumulus Media is the only audio media company to provide marketers with local and national advertising performance guarantees. For more information visit www.cumulusmedia.com.

Position Overview:

Cumulus Media | (Westwood One) has an immediate, fully remote for a Digital Sales Planner to join our team. We are looking for an energetic and nimble problem solver with a passion for the rapidly growing audio industry. You should be a self-starter with a love of engaging audiences through great content. In this critical role, you will be the primary point of contact for all information and processes regarding inventory, pricing, and content as they relate to addressing advertiser objectives and maximizing revenue potential. Additionally, you will support sales and work collaboratively and strategically to develop proposals that deliver against negotiated agency and client goals.

Key Responsibilities & Qualifications:

Responsibilities:

• Developing, creating, and maintaining sales proposals 

• Driving revenue through strategic packaging and pricing of Westwood One and Cumulus Media content  

• Strategizing with Sales to achieve negotiated client goals by creating customized media proposals 

• Translating the marketing elements into the campaign proposal 

• Partnering and supporting Sales Managers, Account Executives, Inventory Analysts, and Ad Ops team on the planning and deal life cycle 

• Analyzing campaign delivery and assigning make-good inventory 

• Adjusting proposals accordingly in reaction to schedule changes and/or under pacing 

• Leveraging deal expertise to proactively recommend optimized inventory solutions and opportunities 

• Communicating effectively with agency contacts in order to properly deliver proposals and revisions, and to fulfill any and all day-to-day requests 

• Supporting Sales Planning Manager with reporting needs including proactive inventory reporting, pacing, risk reporting and any ad hoc reporting requests as needed  

 

Qualifications:

• A bachelor’s degree or relevant work experience 

• 1-2 years’ experience building digital and/or broadcast media plans, with a working knowledge of media math 

• To be familiar with the podcasting ecosystem and radio industry  

• An understanding of the advertising/media industry and desire to learn and grow in the rapidly evolving digital landscape  

• To be comfortable working and engaging with various levels of talent as well as advertisers and agencies 

• Experience responding to RFPs from National Advertising Agencies 

• The ability to juggle multiple tasks, while prioritizing your responsibilities in a fast paced, dynamic environment with revolving deadlines 

• Strong written and verbal communication skills 

• Strong computer skills including advanced knowledge of Excel and other Microsoft Office products 

• Strong attention to detail with excellent follow-through 

• Excellent time management skills

• To be a proven team player, capable of managing individual projects 

What We Offer:

• Competitive Pay
• Focused, responsible and collaborative work environment with the ability, to ask “what if” and try innovative solutions
• Medical, Dental & Vision Insurance coverage
• 401K with company match
• Paid Vacation, Sick & Holiday time off
• Parental leave time off benefits, life insurance, disability insurance, wellness, and an employee referral bonus program

 

For immediate consideration, please visit https://jobs.cumulusmedia.com/jobs
For more information about Cumulus Media, visit our website at: https://www.cumulusmedia.com/

 

 

 

EEO Statement:

CUMULUS MEDIA is proud to be an Equal Opportunity Employer (EOE).