Sales and Marketing Manager - Sea Mist Oceanfront Resort
Myrtle Beach, SC 29577
About the Job
Sales & Marketing Manager
Job Description
The Sales and Marketing Manager is responsible to develop leisure and group business for the resort through direct contacts and through partner relationships. For groups this will include contracting, convention services and all client contact. Leading the marketing strategies for the resort includes social media development and regular postings; creating, distributing and analyzing regular electronic communications and maintaining a strategic action plan throughout the year.
Essential Duties and Responsibilities
• Negotiate group and leisure business, guest room rates, meeting room rental, and hotel services that meets or exceeds hotel revenue goals.
• Identify, solicit and engage new accounts through online searches, in-person appointments, site tours, cold calls, and inquiries via e-mail, phone and text.
• Develop strategic tactics to expand the leisure and group client base.
• Generate creative concepts and ensure efficient distribution of marketing materials.
• Network with industry professionals and event planners to maintain awareness and drive bookings.
• Manage client accounts effectively.
• Maintain positive relationships with clients to encourage repeat and recurring business.
• Secure and process payments as necessary.
• Address and resolve any satisfaction issues involving sales or marketing activities.
• Other duties as assigned
Required Knowledge, Skills and Abilities
• Demonstrate strong organizational skills.
• Exhibit excellent interpersonal and customer service skills.
• Willing and able to travel to establish and grow client networks.
• Think strategically, creatively and analytically.
• Fiscally responsible and capable of developing and managing budgets
• Communicate clearly and effectively.
• Possess strong leadership skills.
• Maintain presence and communication personally and for the resort in the meetings, catering and leisure travel industries
• Persuasive in negotiation and achieve Win-Win-Win results
Job Description
Sea Mist Sales & Marketing Manager
EDUCATION AND EXPERIENCE
• Bachelor Degree minimum
• 2 years prior sales and marketing experience preferred
KNOWLEDGE, SKILLS AND ABILITIES
• Strong analytical skills relative to positively impact hotel revenues
• Ability to communicate effectively verbally and in  writing
• Strong understanding of revenue management  principles
• Ability to use reservation and revenue management systems to develop pricing and sales recommendations
• Proficient in computer use, Microsoft Office products and e-commerce tools
• Experience with  IQware preferred
BENEFITS:
• Health insurance
• Vision insurance
• Dental insurance
• Life insurance
• Paid time off
• Holiday pay
• Sales Incentive Plan
SCHEDULE:
• Monday to Friday
• Weekend availability for events and site inspections
JOB TYPE: Full Time Position
SALARY: Based on Experience