Sales Coordinator

ACCOUNTABILITY

The Sales Coordinator role involves proactive sales efforts, serving as a guest contact for group meeting planners, representing the hotel in the community, and taking direct responsibility for event planning. The Sales Coordinator collaborates with various staff members to ensure accurate event presentations and successful outcomes, engaging in a variety of activities simultaneously in a fast-paced environment.  

REPORTS TO AND IS SERVED BY: General Manager 

ABOUT STONEY CREEK 

Stoney Creek Hospitality is a midsized hospitality management company that manages twelve limited-service hotels throughout the Midwest. Founded in 1994, entrepreneur Jim Thompson began with a vision of a lodging experience that exemplified that ‘cabin by the lake’ feel with eclectic guest rooms and modern amenities throughout America’s heartland. We continue to live out his vision through our just cause: championing the success of like-minded individuals toward their personal and professional goals through passionate, genuine hospitality. 

WHAT TO EXPECT 

Operational Support: Supports hotel operations by serving as the Manager on Duty (MOD) as needed. 

Proactive Sales: Proactively sells the hotel through both direct and indirect efforts. 

Guest Interaction: Serves as the primary guest contact for all group meeting planners. Represents the hotel in the community and the hospitality industry. 

Event Planning: Direct responsibility for event planning of all function spaces. 

Works with the Sales Manager/Director of Sales (DOS), Conference Center Manager, and other staff to ensure accurate event presentations. 

Multi-Tasking and Urgency: Engages in a variety of activities with multiple projects simultaneously. Requires multitasking and a sense of urgency for goal achievement in a fast-paced environment. 

People/Relationship Focus: Focuses on people and relationships, inspiring, motivating, and engaging others with their commitment. Demonstrates an extroverted, warm, enthusiastic, and empathetic communication style with a persuasive "selling" approach. 

Contracts and Billing: Performs event planning duties, including handling contracts, cancellations/lost business reports, conference center rate analysis, and input in conference schedules. Communicates with caterers regarding guest requests/menus, food counts, and follows up on food quality and staff performance. Manages event billing. 

Inside Sales: Performs inside sales duties, including proposals, contracts, cancellations/lost business reports, rooming lists, competitive analysis, geographic file, and weekly sales activity report. 

Yield Management: Participates in Yield Management with the Sales Manager, General Manager (GM), Assistant General Manager (AGM), and Front Office Manager (FOM). Sets and controls group room ceilings, books, maintains, and releases group blocks in a timely manner. Assists in reviewing inventory and rate level availability. 

Sales Goals and Marketing: Achieves goals set in the annual Budget and the annual Marketing Plan. Conducts telephone solicitation, outside sales calls, site inspections, and special projects. Works towards room/conference goals, participates in hospitality events, secures new accounts, maintains existing accounts, and provides follow-up and A/R assistance. 

Marketing Plan Development: Assists in efforts towards writing the Annual Marketing Plan, including monthly plans of action, and monitors results. 

Relationship Building: Develops and enhances relationships with all meeting planners. Participates in business after-hours events, organizational memberships, and local community networking opportunities. 

Training and Coordination: Trains and motivates employees when needed. Coordinates and finalizes all conference events. Communicates with clients to ensure all details are coordinated, liaises with caterers, and leads banquet staff in event setup details. 

Client Interaction and Follow-Up: Provides proper billing guidelines, serves as a liaison to the client on-site, and follows up with clients for feedback on events and future bookings. 

Foundational Skills and Qualities: Strong organizational skills to manage tasks and prioritize work. Good physical stamina and the ability to perform physical tasks such as lifting and bending. Ability to work effectively in a fast-paced and dynamic environment.  

Work Expectations and Responsibilities: Willingness to adapt to a variety of tasks, including "Other duties as assigned." Participate in department meetings and maintain an open line of communication with colleagues. Obtain any required certifications necessary, as relevant to the specific job.  

PROUD OWNER 

Excellent communication skills, both verbal and written. 

Strong attention to detail and the ability to multitask in a fast-paced environment. 

Developing sales strategies and setting goals. 

Promoting Stoney Creek programs. 

Proficiency in using computer systems and hotel management software for reservations and guest information. 

Client relationship management. 

Ensures guest satisfaction exceeds brand standards in every interaction. 

HELD ACCOUNTABLE TO 

Guest satisfaction, brand standards, meet and exceed hotel profit goals, identify and generate new business, and support operations. 

SOFT SKILLS  

CHARACTERISTICS:  

Independent, assertive, self-confident, innovative, goal-oriented, visionary, and flexible.

CORE COMPETENCIES:  

Business acumen, time management, action oriented, drive for results, integrity and trust, negotiating, customer focus.

MINDSET:

Entrepreneurial and infinite mindset, which prioritizes both personal and professional growth.

HARD SKILLS  

EDUCATION AND EXPERIENCE:  

High School diploma or equivalent.

College degree in related areas preferred.

Previous experience in hospitality sales is preferred.

Proficiency in computer programs and skills.

Strong communication skills, both verbal and written.

PHYSICAL DEMANDS: Lift, Carry, Push, and Pull up to 25 lbs.  

TRAVEL: N/A

LOCATION: On-site work at each hotel property.

BENEFITS OF WORKING AT STONEY CREEK

• Paid Onboarding 
• Paid Training 
• 401k plan with Safe Harbor Match  
  • eligible for the first open enrollment after 90 days 
• Health and Dental through Wellmark Blue Cross Blue Shield and Vision through Avesis anywhere from a single to a family policy 
  • eligible the first of the month following 60 days of employment 
• Paid vacation and sick leave 
• Flexible schedule 
• Paid Holidays  
• Hotel room discounts 
• Opportunities for career progression 
• A thriving culture that provides genuine hospitality 
• The ability to own and empower your work
• Join a great team of like-minded individuals who work hard and smart at the same time