Retail and E - Commerce Manager at NOLA Gold Rugby

Position Summary: In the role of Retail and E-Commerce Manager at NOLA Gold Rugby, you will oversee all aspects of our team store, e-commerce platform, private label collections, event sales, retail partnerships, and licensing opportunities. The ideal candidate will have a proven track record in retail and e-commerce management, a passion for sports, and the ability to develop and execute strategies that drive revenue growth.

Key Responsibilities:

Team Store:

• Set and achieve new game record sales targets.
• Aim for overall sales improvement of 20% compared to last year.
• Increase profit margins, ensuring they do not fall below 2.2 per product.
• Manage inventory, pricing, and promotions to maximize profitability.

E-Commerce:

• Set and achieve new game record sales targets online.
• Aim for overall sales improvement of 20% compared to last year.
• Increase profit margins, ensuring they do not fall below 2.2 per product.
• Allocate 5% of monthly sales revenue for online acquisition (ads) to boost sales.
• Collaborate with the email marketing team to enhance visibility and engagement.
• Explore partnerships to sell our products on other online platforms.

Private NOLA Gold Label:

• Develop and launch a NOLA Gold Collection, including Men’s, Women’s, Kids’, and Accessories lines.
• Start with a basic collection and expand it over the season.
• Focus on creating high-margin products and reducing dependency on league partners for timing and delivery.
• Collaborate with suppliers for cost-effective production, leveraging partner relationships for better pricing.

Team Street/Events:

• Identify and participate in events where a NOLA Gold booth or trailer can be set up to sell products and promote the brand.
• Engage in markets, festivals, and special events.
• Coordinate with the team store staff to manage these events.

Retail Opportunities:

• Explore and establish retail partnerships in New Orleans.
• Identify potential sports stores, tourist stores, airport shops, and other retail locations to sell NOLA Gold products.

Licensing:

• Develop strategies for brand licensing.
• Explore collaborations with other brands to enhance product offerings and brand visibility.
   

Requirements: We are seeking a proven leader with experience as a Chief Executive or Senior Executive in the sports or entertainment industry. The ideal candidate will possess excellent business acumen, strong communication skills, and a deep passion for high-performance sports, especially rugby. A Bachelor’s degree in Business, Sports Management, or a related field is required.

About NOLA Gold Rugby: NOLA Gold Rugby is a leading force in American rugby with one of the top fan bases in MLR. Committed to excellence, we are dedicated to being the center of rugby in Southeast America. With plans for expansion and development, including a future stadium, we are poised for continued success both on and off the field.

NOLA Gold Rugby is an Equal Opportunity Employer and encourages applications from qualified individuals regardless of race, gender, disability, or any other identifying characteristic.