Regional Sales Manager - Midwest Region - Defiant Strength

Job Title: Regional Sales Manager – Midwest Region

Company: Defiant Strength Inc.

Location: Centralized within the Midwest Region (Preferred: Indianapolis, IN; Chicago, IL)

About Us:

Defiant Strength Inc. is a recognized industry leader in manufacturing of strength and fitness equipment. Our mission is to empower fitness professionals, athletes, and facilities with state-of-the-art equipment that drives performance and promotes healthier lives. With a commitment to innovation, quality, and service excellence, we have built a reputation as a trusted partner in the fitness industry. Defiant Strength "The Next Evolution of Athletic Performance"

Position Overview:

We are seeking a motivated and results-driven Regional Sales Manager to lead sales initiatives and expand our presence in the Midwest Region, covering Illinois, Indiana, Iowa, Kansas, Kentucky, Michigan, Minnesota, Missouri, Nebraska, North Dakota, Ohio, South Dakota, and Wisconsin. This is a unique opportunity to represent a premier brand in the fitness equipment industry, building relationships with commercial clients and contributing to our continued success.

Key Responsibilities:

• Client Acquisition & Relationship Building:
• Identify, engage, and secure commercial clients through targeted prospecting, networking, and outreach.
• Build and maintain strong, long-term relationships with clients to ensure repeat business and referrals.
• Product Expertise & Demonstrations:
• Conduct impactful in-person presentations and product demonstrations that highlight the benefits and features of our fitness equipment.
• Clearly articulate the competitive advantages and value propositions of Defiant Strength products.
• Strategic Sales Execution:
• Develop and execute regional sales plans to meet or exceed monthly and quarterly revenue targets.
• Collaborate with the marketing team to implement promotional campaigns and drive lead generation.
• Market Analysis & Reporting:
• Monitor industry trends, competitor activity, and customer feedback to inform strategic decision-making.
• Provide regular sales performance updates and pipeline reports to leadership.
• Customer Support & Retention:
• Ensure exceptional customer service throughout the sales process and beyond, addressing inquiries, concerns, and follow-ups promptly.
• Act as a liaison between clients and internal teams to facilitate seamless delivery and installation of equipment.

Qualifications:

• Proven track record of success in direct sales, ideally within the fitness, athletic performance, or related industry.
• Exceptional communication, negotiation, and interpersonal skills.
• Strong ability to build rapport with diverse clientele, from gym owners to corporate executives.
• Self-motivated, organized, and capable of managing multiple priorities independently.
• Familiarity with fitness equipment and a genuine passion for health, fitness, and wellness.
• Valid driver’s license and reliable transportation.
• Proficiency in CRM tools and sales tracking software is a plus.

What We Offer:

• Competitive base salary with an attractive commission structure.
• Comprehensive benefits package, including health insurance and retirement plans.
• Continuous training and professional development opportunities to support your growth.
• A dynamic, supportive, and collaborative work environment.
• Discounts on Defiant Strength equipment for personal use.

Why Join Us?

Defiant Strength Inc. isn’t just about manufacturing equipment; it’s about driving change in the fitness industry and empowering clients to achieve excellence. Defiant Strength "The Next Evolution of Athletic Performance" As part of our team, you’ll play a vital role in shaping the future of fitness while enjoying opportunities for personal and professional growth.

Application Process:

If you’re ready to advance your sales career with an industry leader in fitness equipment manufacturing, we’d love to hear from you! Please submit your resume and a brief cover letter outlining your qualifications and enthusiasm for this role.

Defiant Strength Inc. is an equal opportunity employer.