Product Marketing Manager, Signals - Meta

We’re seeking an experienced professional to help empower people and businesses to purposefully share data and build relationships. With ecosystem shifts and heightened privacy concerns around third party data, Meta is committed to providing our advertisers the best tools to get the most out of their Meta advertising. The Product Marketing Manager, Privacy Enhancing Technologies & Identity, will support a portfolio of products that allow businesses to leverage emerging Privacy Enhancing Technologies to onboard their website, app and offline customer data to Meta. This allows advertisers opportunities to reach new people through better targeting and optimization, measure the results of their campaigns like sales, and gain insights through analytics.

RESPONSIBILITIES

Product Marketing Manager, Signals Responsibilities:

• Lead and coordinate go-to-market efforts globally to Signals product launches and scaled adoption
• Influence the product roadmap by identifying opportunities and representing view of the market by through industry research, including deep quantitative, qualitative and competitive analysis
• Distill and surface market feedback that informs product roadmap and improves advertising and business services offerings for the product portfolio
• Develop cross-functional partnerships with Product Management, Engineering, Research, Design, Communications, Sales and other key teams
• Effectively and regularly communicate with leadership within the Product and Sales organizations

MINIMUM QUALIFICATIONS

Minimum Qualifications:

• BA/BS degree
• 5+ years of professional experience working in a product management, product marketing, management consulting, product strategy or equivalent function (partnered with product management and/or engineering to represent market requirements)
• Demonstrated experience working with engineering, product management, design, data science and research functions
• Experience collaborating cross-functionally and building consensus among multiple stakeholders in an entrepreneurial, high-expectation environment
• Digital advertising product development and go-to-market experience, including an understanding of direct response digital advertisers in the U.S. and globally

PREFERRED QUALIFICATIONS

Preferred Qualifications:

• MBA
• Experience being resourceful, action and detail-oriented, with a high ownership mindset to deliver measurable impact