Product Marketing Manager, Jigsaw - Google

New York, NY

About the Job

Minimum qualifications:

Bachelor's degree or equivalent practical experience.
5 years of experience in marketing.
Experience managing cross-functional or cross-team projects.
Experience in creation of assets, media plans, and measurement.

Preferred qualifications:

Experience working in one or more of the following fields: growth, product, brand, social, partner marketing, or research.
Experience working with community organizations, local media, and local government to encourage community engagement in civic engagement.
Experience in marketing and sales operations, financial analytics, or other related fields.
Experience in consulting and working with behavioural marketing data.
Knowledge of the deliberative technology space.
Excellent written and verbal communication skills.

About the job

Whether you're on a consumer product (like Gmail, Search, Maps, Chrome, Android) or a business product (Google Ads, AdSense, Google Marketing Platform, Analytics), you take part in a complete marketing experience as you lead every facet of the product's journey. From determining positioning, naming, competitive analysis, feature prioritization and external communications, you help shape the representation of the product and help it grow a consumer base. This means you work with a cross-functional team across Sales, corporate communications, legal, webmasters, product development, engineering and more. In this role, you'll be involved with product marketing strategy from beginning to end.

Jigsaw is launching a new initiative which looks to build technologies that bring coherence to conversations at scale. Together with collaborators across Google and civil society, and informed by the opportunities and challenges presented by genAI, we’re exploring new possibilities for online conversations and online deliberations.In 2024, Jigsaw aims to host a scaled, online, deliberative discussion to demonstrate the potential for the latest in deliberation technology and AI to combine to transform deliberative discussions. This will be a collaborative effort with partners like Google DeepMind, deliberation tech partners, and news publishers.To attract and incentivize people to participate, we will need to run tailored user acquisition campaigns that benefit from organizational collaborations (e.g., with media, universities) and direct user acquisition efforts online.

Jigsaw is a unit within Google that explores threats to open societies and builds technology that inspires scalable solutions. Our team addresses a range of global security challenges including defending against digital attacks, mitigating the rise of online hate and harassment, countering extremism, and fighting censorship. Jigsaw offers mission-driven work within a nimble interdisciplinary team, connections to academia and civil society, and a quick path to taking technology public.

Because we believe the genAI era creates both an opportunity and an imperative to rethink our digital public square, we’re increasingly invested in technology to support democratic discourse.

The US base salary range for this full-time position is $132,000-$196,000 + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. The range displayed on each job posting reflects the minimum and maximum target salaries for the position across all US locations. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits. Learn more about benefits at Google.

Responsibilities

Craft acquisition marketing plans by creating localized marketing and media plans for community participation.
Manage and guide creative and media agencies.
Create marketing materials by writing creative briefs and working with Marketing teams to develop materials.
Set tracking studies to measure the success of the activation.
Run tailored campaigns and will work alongside collaborators (e.g., media, universities) with our marketing efforts executed both online and offline.

Google is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See also Google's EEO Policy and EEO is the Law. If you have a disability or special need that requires accommodation, please let us know by completing our Accommodations for Applicants form.

Source : Google