Product Marketing Manager Intern, MBA - Meta

We are looking for collaborative people who are passionate about technology and innovation to join our Product Marketing team this summer. As a Product Marketing Manager Intern you will lead cross-functional efforts to identify key market opportunities, establish a business case for product investments, lead go-to-market strategies that unlock those opportunities, and grow products we have in-market. The successful candidate will display the ability to influence cross-functionally, identify opportunities using data and market assessment, and execute quickly.As part of our team, you'll have the opportunity to work with some of the most innovative teams at Meta, including:- Business Product Marketing (BPM) organization, which accelerates business growth through deep portfolio, market, and positioning expertise. We drive the growth of Meta's ads and business products, including Gen AI, Business Messaging, Responsibility & Privacy, Brand Safety, and monetization across Meta's Family of Apps (e.g., Facebook, Instagram, WhatsApp). We lead the inbound phase by synthesizing market intelligence, and the outbound phase by going-to-market and activating strategy. This enables us to continuously add unique value to the product development process while accelerating product and sales connection with market insights at the heart.- Meta Reality Labs (RL) - we build tools that help people feel connected anytime, anywhere. We’re on a mission to build the next computing platform by putting people at the center of emerging hardware and software technologies, whether on the go with AI and AR wearables, in the home or at work, or fully immersed in alternate virtual reality worlds.- Meta Horizon - is at the center of this future metaverse - where an operating system, software experiences, content, and devices – like Meta Quest – come together to create a sense of presence for people, even when they’re apart. Our recently launched Ray-Ban Meta Glasses has had a strong response from the public and we're gearing up for an expanded portfolio of innovative AI and AR wearable devices. You’ll help shape the future we build through these products. This is a 12 week summer intern position.

RESPONSIBILITIES

Product Marketing Manager Intern, MBA Responsibilities:

• Be the representative of the market through industry research, competitive analysis, quantitative analysis, and structured qualitative feedback from businesses through direct engagement with advertisers and key stakeholders
• Identify product investment opportunities through structured qualitative customer feedback, quantitative analyses, and competitive analyses
• Help define and execute the go-to-market strategy for new and existing products and collaborate with the cross-functional (XFN) team, including product, engineering, marketing, communications and partnerships counterparts to execute
• Communicate clearly and influence product,engineering, marketing, data science, communications, sales, privacy, and policy leadership to make key product investments

MINIMUM QUALIFICATIONS

Minimum Qualifications:

• Currently has, or is in the process of obtaining, an MBA degree
• Experience creating structured frameworks, synthesizing analysis and communicating concepts and sharing insights
• Experience collaborating with cross-functional teams to drive results
• Analytical experience and/or coursework
• Must obtain work authorization in country of employment at the time of hire and maintain ongoing work authorization during employment

PREFERRED QUALIFICATIONS

Preferred Qualifications:

• Intent to return to degree-program after the completion of the internship/co-op
• Demonstrated experience in strategy consulting, digital marketing, product marketing, product management, business development, sales operations, data science, user or market research, or an equivalent function.
• Experience in finance, P&L management, and accounting, with the ability to support financial decisions across the organization
• Experience in cross-functional leadership within a dynamic, rapidly changing environment
• Experience working in a product marketing or development capacity (partnered closely with product management and/or engineering to represent market requirements and with sales to support product launches)
• Project management experience
• Experience with conducting research and presenting thoughtful analysis with clear recommendations
• Experience with product strategy
• Expertise in Query Analysis