Product Marketing Manager - Columbia, MD - Eurotech Inc

Eurotech, a global company that designs, creates and delivers full Internet of Things (IoT) solutions, including services, software and hardware, is seeking a Product Marketing Manager to be added to its marketing and PM team.

The Product Marketing Manager is responsible for all things related to the positioning, promotion and lifecycle of a set of products from concept through end-of-life, ensuring continuity of the product portfolio to support company sales goals.

Duties

• Responsible for managing a portion of the global product portfolio, including performing competitive analysis, product positioning and driving promotional activities.
• Develops global market requirement documents based on research, collaboration, and understanding of company portfolio and strategic direction.
• Provides insights to improve the value proposition, competitive differentiation, and product positioning to ensure strong competitive advantage. Monitors market trends and competitive dynamics.
• Attends tradeshows and client visits as needed to support sales and marketing activities.
• Requires ability to collaborate across time zones and cultures to facilitate communications and understanding throughout the entire global organization.
• Will work with corporate product management team to maintain the product documentation repository.
• Will support channel partners and sales team in answering customer questions about product specifications and/or requirements.

Qualifications

• At least 2 years of technical product marketing and/or product management experience.
• Market knowledge of embedded systems, wireless, cloud and/or IoT technologies.
• Must be fully functional with Microsoft applications including Word, Excel, and PowerPoint.
• Demonstrated interpersonal communication skills with the ability to work within cross-functional groups.
• Must be able to travel up to 30%, including international travel.
• Italian language skills are a plus.

Office Location

• Columbia, MD