Principal Product Marketing Manager - Instabase

Job Overview: We are seeking a dynamic Principal Product Marketing Manager to lead our product marketing strategy and execution. This role will drive market positioning, messaging, and go-to-market strategies for our innovative products.

• Responsibilities:
  • Develop and implement comprehensive product marketing plans.
  • Conduct market research to identify customer needs and trends.
  • Collaborate with cross-functional teams to align product development with market demands.
  • Lead product launches and promotional campaigns.
  • Analyze performance metrics to optimize marketing strategies.
• Qualifications:
  • 10+ years of product marketing experience.
  • Strong analytical and communication skills.
  • Proven track record in managing successful product launches.