Press Advisor - Third Way
Washington, DC 20036
About the Job
Third Way is seeking a Press Advisor to elevate and expand the reach of Third Way’s research, products, experts, and voice in national and key state outlets. This person will conduct initial outreach to—and maintain Third Way relationships with—reporters, columnists, and editorial boards at leading publications. The aim is to maximize the impact of key Third Way products and experts in the media.
The Press Advisor reports to the Senior Director of Communications. Knowledge of policy and politics are important, but determination and enthusiasm to secure media coverage is a must. We are looking for a motivated self-starter who is an avid consumer of political news, has a background working in a press role, and is interested in gaining experience.
As the Press Advisor, a typical day might include…
- Crafting and implementing rollout strategies to market Third Way’s products, polling, and data to the press and influencers to expand the reach of Third Way’s ideas and staff;
- Identifying key story lines and narratives in the news where Third Way can contribute and shape elite conversations;
- Maintaining and building Third Way’s press relationships, tracking the Senior Director of Communications’ and Executive Vice President for Public Affairs’ press relationships; and identifying opportunities to expand our outreach;
- Working to build new relationships with relevant reporters, columnists, radio shows, podcasts, etc;
- Maintaining comprehensive press lists, managing media inquiries, identifying media opportunities, and tracking coverage of Third Way’s mentions in the news;
- Working with other members of Third Way’s communications teams and policy staff to develop creative and sticky pitches/campaigns that are relevant and timely;
- Working with a TV booker and consultants on pitches, talking points, and other projects; and
- Performing other duties as assigned.