Paid Social Media Supervisor - Merkley + Partners

Summary:

Merkley + Partners is seeking a social media super-user with 4-5 years of experience managing paid social advertising campaigns as well as managing staff members. In this role, you will use your knowledge and experience in the Paid Social world to help deliver industry-leading paid social solutions to a diverse client-base. A successful candidate will be a conscientious and organized team-player who is excited about social media, eager to learn, and ready to identify unique solutions for our clients.

Responsibilities:

• Support Director in development of paid social media platform and campaign strategies
• Manage Associates and other managers in campaign set-up and ad builds within native platforms– QA all work
• Analyze campaign data to identify optimizations and provide impactful recommendations
• Check in on campaign performance
• Help to build out full year plans and recommendations
• Develop and present insightful client reporting materials
• Build format and collaborate on client facing decks
• Work with team on weekly, monthly and quarterly reporting needs
• Work with team on collaboration with Ad Ops teams to ensure proper pixel implementation and tracking of URLs
• Collaborate with internal and external agency partners to help facilitate and steward creative trafficking workstreams
• Assist and participate in ongoing collaborative meetings with platform partners, cross-agency team and clients
• Identify emerging social media trends and monitor digital landscape updates that may impact client-base
• Help streamline ongoing and future workstreams, understanding the full breadth of campaign planning, execution and reporting, all the way through to monthly billing

Requirements:

• 4-5 years of experience across paid social media campaign execution within native ad managers (experience buying across FB/IG is imperative), preferably in a Marketing Advertising Agency
• Management experience of at least 1-2 team members
• Experience working with advanced targeting tactics in various capacities
• Experience speaking on client calls and all client facing forms of communication
• Comfort using Excel for data analysis and budget management
• Advanced deck building skills and experience in power point
• Strong organizational skills and attention-to-detail
• Natural team player and problem solver
• Strong excellent written and verbal communication skills
• Genuine enthusiasm and excitement for social media including Facebook/Instagram, TikTok, LinkedIn, Twitter, Pinterest, and Snapchat