Paid Acquisition Manager - LumApps
Austin, TX 78704
About the Job
LumApps is an Employee Experience Platform that supports companies in their digital transformation on communication, collaboration and engagement of their customers, partners,and above all their employees.
LumApps is a proven leader in this dynamic market with a truly unique vision and product. Our enterprise-grade SaaS platform has been deployed by Fortune 500 clients around the world and is delivering meaningful business benefits. LumApps is identified as a leader in Gartner's Magic Quadrant for Intranet Packaged Solutions as well as in Intranets Forrester Wave. We are also regularly selected for the French Tech Next40/120 program.
Our mission: To make people feel that they belong and have a purpose.
To create an environment where all employees are engaged and work together towards the same goal. Over 450 leading companies trust LumApps to:
Improve the productivity of their teams with our SaaS-based Collaborative Experience
Platform integrated with both Google and Microsoft collaborative suites,
Transform employees into real ambassadors of their company,
Make employees more efficient and better connected to their peers and relevant information, regardless of their location, with the tools and information they need at their fingertips,
Helping companies to reduce turnover, accelerate employee onboarding, better collaborate and share knowledge, and even improve their customer experiences.
With a team of over 400 Lumies spread across 8 offices (Lyon, Paris, Lille, Sophia Antipolis, London, Barcelona, Austin, Tokyo), LumApps supports large enterprises from all around the world. We are entering an ambitious phase in our company's journey under the impulse of our new shareholder Bridgepoint, aimed at propelling us to become the clear leader in our market and make LumApps shine worldwide in our industry. We are looking for individuals who are excited to actively participate in this transformation.
If these core values sound like you: "be bold, do amazing things", "say what you mean, do what you say", "one team, same mission", "always be evolving": apply now!
*Team*
The Marketing team at LumApps is an international group spanning North America, EMEA, and JAPAC, dedicated to enhancing LumApps' brand visibility, engaging prospects, and driving customer acquisition. We are looking for a Paid Acquisition Manager to join our North American team. This critical role will focus on managing, and optimizing paid acquisition channels to generate leads, build brand awareness, and support revenue goals. This position reports directly to the Director of Growth.
*Missions*
Develop and execute paid acquisition strategies across key channels, including paid search, paid social, display, and video.
Conduct ongoing optimization of campaigns to improve performance and ROI.
Collaborate with cross-functional teams to align campaigns with broader marketing and sales objectives.
Monitor and report on KPIs, making data-driven decisions to improve campaign effectiveness.
Identify new opportunities for audience targeting and engagement in alignment with account-based marketing (ABM) principles.
Manage the paid acquisition budget and ensure efficient allocation across channels.
*Skills*
Proven experience (5+ years) managing and optimizing paid media campaigns across paid search, paid social, display, and video.
Strong analytical skills, with proficiency in tracking and measuring campaign performance.
Deep understanding of digital advertising tools (e.g., Google Ads, LinkedIn, Facebook Ads Manager).
Familiarity with marketing and sales tools like Salesforce, Pardot, and Google Analytics.
Experience in ABM strategies is a plus.
Ability to manage budgets effectively and make ROI-focused decisions.
Strong project management skills and attention to detail.
Excellent communication skills, with the ability to present complex information in a clear and compelling manner.
Experience in B2B SaaS and/or large enterprise environments is preferred, but not required.
*Why join us?*
At LumApps we believe that diversity in terms of experience and culture is the power of our teams. We are looking for Lumies who are passionate about their work, enjoy the everyday challenges and have a strong sense of team spirit.
And what are we doing for our employees' Experience...?
✅ A complete and rich onboarding, organized for each new promotion of employees, in person or 100% digital
✅ Technical challenges all day every day: you will have the freedom to innovate and adopt new ideas!
✅ Work with passionate experts who will share their knowledge and help you develop and grow! (technical guilds, domain architects…)
✅ Ongoing training, to develop the skills and know-how of our employees through hundreds of training courses.
✅ Internal mobility around the world. We offer all of our Lumies the possibility of internal development within our different sites in France and abroad.