Marketing Specialist Construction Materials - BRUCHA Corp.

BRUCHA Corp.

Position Title – Marketing Specialist

Location – Denver, Colorado (hybrid - office + remote)

Part-time – 10 to 20 hours/week

January 2025

Website – www.brucha.com

Company Background

Since 1948, BRUCHA has been a market-leading European producer of architectural and insulated metal panels to build cold storage facilities, industrial plants and warehouses, and commercial and municipal buildings to satisfy the broad array of structural, energy efficiency and architectural requirements. 

Headquartered in Austria, BRUCHA expanded into other European and global markets, always focused on a steady and strategic growth of its business. That’s where you come in to play in the US. 

The basic construction elements in a BRUCHA project typically involve insulated metal panels (“IMPs”) and doors. BRUCHA is well known in Europe for having a broad and very innovative portfolio of IMP products – wall, roof, and exterior facade components for building envelopes that are energy efficient, price competitive, and easy to install.

After many years of project work around the world, BRUCHA established a subsidiary in Denver, Colorado in early 2018. Now, we are very excited and motivated to bring the right people on board, like you, to build the US arm into a competitive market player in the American cold storage, commercial, industrial, and architectural panel market segments.

Job Description

We are looking for an immediate part-time hire at our growing office in Denver to take care of our day-to-day marketing activities. This person will work closely with the Brucha marketing team at the Austrian HQ, and with the US sales and operations teams, to help the company gain greater national market awareness, and win new customers, in the commercial and industrial construction industries.

Primary Responsibilities

o Design and manage social media channels and website

o Develop core messaging and content creation for communication materials (print, web, social media, photo, video, etc.). Ensuring that content and aesthetics are in alignment

o Proofreading and editing of all sales and marketing communications

o Work with Brucha’s teams to present and deliver recommended marketing strategies

o Book media buys and exercise all marketing, advertising, and communication plans

Additional Duties

o Conduct market research, focus groups, surveys, phone and in-person interviews

o Perform a market analysis, analyze target audiences, and identify key competitors

o Define and document marketing, advertising, communication objectives and business goals

o Develop communication strategies that outline competitive advantages, differentiation, and key messaging

o Recommend marketing or campaign initiatives and document an implementation plan

o Remain educated and current on new marketing trends and technology

o Present content to Brucha’s executives, engage in the feedback process, and modify until executive and management is satisfied

Qualifications

o Strong skills in Adobe creative suite, MS Office, and social media marketing management tools like Hootsuite, etc.

o Marketing experience in the construction and building materials industries

o BA in marketing or equivalent education

Compensation

• $40/hour – 1099 contractor or W2