Marketing Specialist - Cbiz

With over 120 offices and nearly 7,000 associates throughout the U.S. CBIZ (NYSE: CBZ) delivers top-level financial and employee business services to organizations of all sizes, as well as individual clients, by providing national-caliber expertise combined with highly personalized service delivered at the local level.  

CBIZ has been honored to be the recipient of several national recognitions for 2023:        

• Best and Brightest Companies to Work for in the Nation 
• Top Workplaces USA 
• Fortune Best Workplaces for Women
• Best and Brightest Companies in Wellness 
• Great Place to Work Certification

The Marketing Specialist reports to the Chief Marketing Officer and Regional Marketing Director and assists with the planning, implementation and administration of marketing and business development programs. The position works closely with other members of the Marketing Department and the Managing Directors/Sales Teams to assist with marketing initiatives and projects.

Role Responsibilities:

•    Assist in drafting, editing and coordinating new business proposals and presentations, working closely with the Senior Marketing & Business Development Manager and sales teams;
•    Research and compile targeted prospect lists;
•    Assist with coordinating off-site sponsorship events, including trade show booth setup, collateral, promotional items and other logistics as needed;
•    Support the coordination of in-person and virtual client, prospect and referral source events, including development and distribution of invitations, managing RSVPs and event logistics, and assistance with speaker presentations;
•    Aid in the execution of social media strategies, including LinkedIn and X;
•    Coordinate and assist with other marketing communications materials, including brochure and collateral development, newsletters and alerts, bio and website updates;
•    Assist with the development, implementation and tracking of digital marketing campaigns;
•    Other responsibilities as necessary.

Applicants should be prepared to provide writing samples.

Preferred Qualifications: 

•    BA or BS in Marketing, Communications, or English strongly preferred;
•    1-2 years of experience working in a marketing department of a professional services firm preferred;
•    Excellent written and oral communications skills required. Excellent computer skills with knowledge of Microsoft Office;
•    Experience with marketing automation software, such as HubSpot or Pardot, a plus;
•    Experience with Salesforce a plus;
•    Design experience and knowledge of Canva, Adobe Creative Cloud, or other design software experience a plus;
•    Excellent project management, organizational and planning skills with ability to prioritize multiple tasks and projects and meet deadlines;
•    Experience servicing internal and external clients by responding to requests and partnering with the various departments on marketing initiatives and projects, required;
•    Strong interpersonal skills with demonstrated service orientation;
•    Experience working with creative vendors; 
•    Outstanding attention to detail and thorough;
•    Team player who is also self-motivated and can work independently with minimum supervision.

Minimum Qualifications Required:

• High school diploma or GED required
• Bachelor’s Degree or two years of experience on a specialized subject matter
• Must maintain current required licenses and certifications relevant to field of expertise 
• Demonstrates the ability to communicate verbally and in writing throughout all levels of 
organization, both internally and externally
• Effective customer service skills
• Proficient use of applicable technology
• Ability to work in team environment as well as independently 
• Ability to analyze and prioritize multiple responsibilities 

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