Marketing Specialist - Shalom Austin

If you want to be a part of a growing organization and make a difference in the community, come work for Shalom Austin! 

Marketing Specialist 

Compensation

• We’ll pay you an annual salary of $50,000 to $53,000. 

Our great benefits 

• We’ll provide a FREE membership to the fitness and aquatics center, and offer you discounts on programs, including personal training. 
• We are a learning organization! Our staff have regular opportunities for training and continuing education. 
• We offer outstanding medical insurance coverage through Cigna, and we’ll pay over 80% of the premium cost of our base plan on your behalf.   
• You will have the option to contribute to our 403(b) with and the opportunity for a company match. 
• We provide life and long-term disability insurance, and we pay 100% of the cost for you.  
• We will give you lots of paid time off. First-year employees receive: 18 days of paid time off, and more than 15 Jewish and Federal holidays.  
• We’ll offer you up to a 50% discount for your kiddos in our amazing early childhood program, as enrollment allows.   
• You will have access to our amazing Employee Assistance Program (EAP). 
• We understand that you need a work/life balance and that you have commitments outside of the workplace, so we’ll do our very best to offer you some flexibility in your work schedule.   
• We’ll provide you with the opportunity to make a difference in the Central Texas Jewish community every day.    

All together, our benefits are an estimated total value of more than $10,000 per year, per employee!

About the Job 

As the Marketing Specialist, you will be part of a dynamic, talented, passionate group of marketers and storytellers for our Membership Department.

In this role, you will be responsible for the creation and successful implementation of marketing campaign activities across a wide range of platforms including email, social, web and more for the Dell Jewish Community Center (JCC) member experience departments - Health & Wellness (athletics, aquatics, fitness) and JCC membership. 

In addition to these responsibilities, a focus area of this role is tracking and analyzing Google Analytics, optimizing SEO efforts, and maintaining and monitoring online listings and hyperlocal marketing accounts.

The ideal candidate will be creative, digitally savvy, goal oriented, well-organized, excellent writer and communicator, eager to be involved and collaborate with like-minded professionals in a fast-paced, mission-driven non-profit organization.

This is a full-time, salaried position. We are seeking a local candidate living in the Greater Austin area. This position is hybrid, requiring at least two days per week in the office with occasional additional required in-person meeting and events. 

Other responsibilities include: 

• Coordinate with the Member Experience Team to brainstorm and develop ideas for creative marketing campaigns for membership acquisition and retention, and sports and fitness programming.
• Create communications plans based on department needs and goals with defined objective, target audience, messaging and tactical considerations.
• Execute communications plans to reach target audience(s) through appropriate channels, including, but not limited to: email, social media, brochures, direct mail, event invitations, print and digital ads, etc.
• Write, post, measure, manage and respond to messages on social media (paid and organic) for member experience, including Facebook pages and groups, Instagram, Twitter and LinkedIn.
• Track and report on marketing metrics to measure campaign success.
• Track, organize and analyze Google Analytics for key website performance metrics.
• Conduct research, analysis, and audits to support the strategy and optimization of our search engine optimization and local listings programs for the Dell JCC.
• Work with the graphic designer by providing campaign strategy, messaging and content guidelines for creative.
• Support ongoing updates and enhancements to the website.
• Work with departments to ensure consistency in all communications.
• Undertake individual tasks of a marketing plan as assigned.

Job Requirements 

• Associate or Bachelor's Degree in Marketing, Communications, Advertising or equivalent
• Minimum of 4 years of experience successfully serving in a marketing communications or related function, preferable in the non-profit, association and/or fitness and wellness sectors
• Demonstrable experience in digital marketing and good understanding of major marketing channels
• Detail-oriented with strong organizational, project management and time management skills
• Proven ability to successfully handle multiple projects and meet deadlines
• Positive attitude and self-motivated
• Exceptional verbal and written communication skills
• Results-oriented and a passion for creativity
• Ability to work in a fast-paced environment with multifaceted demands
• Demonstrated ability to learn and apply new skills
• Works well collaboratively in a cross-team capacity
• Solid computer skills, including MS Office
• Knowledge and hands-on experience with CRM tools for email marketing, Google Analytics, Google Ads, LinkedIn, Facebook, Instagram, X
• Familiarity with Wordpress and basic HTML/CSS a plus
• Experience in paid and organic social
• Knowledge of SEO/SEM
• Pass all required criminal history background checks (which may, depending on the position you are hired for, include an FBI fingerprint check).
• Adhere to our Mission, Core Values, and all HR policies and procedures.

About Us  

• We are Shalom Austin, the hub of Jewish life in Central Texas.   
• We are a 501(c)3 nonprofit organization comprised of the Jewish Community Center (JCC), Jewish Federation, Jewish Family Service (JFS), and the Jewish Foundation.  
• The majority of our programming operates on 40+ beautiful acres on the Dell Jewish Community Campus in the live music capital of the world – “weird” Austin, Texas.   
• We are a passionate group of more than 200 staff working on our mission of enhancing the quality of Jewish life in the greater Austin area and around the world through philanthropy, education, social service, culture, spirituality and total wellness.  

About You  

• You care about UNITY. You recognize the importance of one team that leverages resources, talents and expertise to achieve a common purpose.  
• You care about EXCELLENCE. You are committed to continual improvement, and you consistently set new standards for success.  
• You care about RESPECT. You nurture your workplace through honesty, sincerity, and responsibility.  
• You care about CREATIVITY. You approach both opportunities and obstacles with a spirit of flexibility, thinking critically to achieve innovative solutions.  
• You care about INITIATIVE. You are a self-starter, driven to exceed expectations and claim a sense of ownership as you pursue your goals.  
• You care about KNOWLEDGE. You engage in continuous learning and actively seek opportunities that provide professional enrichment

Due to the high volume of applications received, we cannot respond to individual telephone inquiries about whether or not a position has been filled. Only applicants selected to move forward in the recruitment process will be contacted by phone; all other applicants will be notified by email.

Shalom Austin provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion*, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

*Although we are a Jewish organization, we welcome candidates of any or no religious affiliation to apply.