Marketing Operations Manager - Home Recruitment Ltd

We are currently partnering with a leading company in the healthcare technology sector to find a skilled Marketing Operations Manager to join their team in San Diego. This role presents an exciting opportunity to contribute to optimising marketing strategies and driving growth initiatives for the organisation.

Responsibilities:

• Collaborate with internal stakeholders to identify areas for process improvement and implement streamlined processes and tool automation.
• Take ownership of technical support and day-to-day operations for various marketing campaigns, ensuring smooth execution and continuous improvement.
• Coordinate essential marketing initiatives by working closely with cross-functional teams to define project scopes, oversee deliverables, and allocate resources effectively.
• Ensure the marketing team has the tools and resources to measure and analyse campaign performance through self-serve reporting mechanisms.
• Serve as a subject matter expert in marketing automation platforms, providing training and support to team members and standardising program templates.
• Work closely with other teams to execute strategic system projects to enhance overall operational efficiency.

Requirements:

• A strategic mindset with a proven track record of implementing and managing successful marketing programs.
• Strong analytical skills and the ability to solve complex problems by connecting data points.
• 3-5 years of hands-on experience with marketing automation platforms such as Marketo.
• Proficiency in CRM systems, particularly Salesforce, and a solid understanding of the synchronisation between CRM and marketing automation platforms.
• Knowledge of B2B SaaS marketing functions, funnels, and digital marketing strategies.
• Proficiency in data analysis tools such as Excel and Google Sheets, with familiarity in SQL being a plus.
• Excellent troubleshooting skills and the ability to diagnose and resolve system issues.
• A passion for process design and optimisation, with a keen attention to detail.
• Strong communication and collaboration skills, with the ability to work effectively in a cross-functional team environment.

If you are a motivated and experienced Marketing Operations Manager looking for an exciting opportunity to make an impact, we encourage you to apply!