Marketing Manager - TalentZok - TalentZok
Hawthorne, CA
About the Job
Marketing Manager- TalentZok
OVERVIEW
Are you looking for a new career opportunity with an exciting company?! Then we've got the right team for you! In this role, you're responsible for the duties listed below.
Immediate opening for a Marketing Manager in Hawthorne, CA who possesses:
- Bachelor's Degree in Marketing, Communications or related
- 3+ years' experience of marketing experience
- Proficiency with Microsoft Office and other marketing tools
Email resumes to kbrace@talentzok.com or call 858.683.8559.
FULL DESCRIPTION:
The selected candidate will be responsible for:
Strategy
- Develop and implement comprehensive media marketing strategies to promote products/services
Content Creation
- Create and oversee content development for marketing collateral and campaigns
- Develop and write marketing content, including website copy, LinkedIn posts, product brochures, case studies, video scripts, and presentation materials
- Create messaging that effectively communicates the value of our products in the Commercial In-Flight Connectivity (IFC), Gateway, Satellite, and Defense markets
- Collaborate closely with public relations team (outside firm) on messaging for news stories and with increasing exposure via the website, LinkedIn and other social media platforms
Digital Marketing
- Facilitate marketing campaigns across various channels (digital, social media, print, etc.)
- Manage and update website content in collaboration with a web developer, as needed
- Plan, schedule, and execute LinkedIn posts to engage and grow the company's professional network
- Track and analyze digital marketing metrics to assess campaign performance
- Create and manage small ad campaigns on industry specific websites
Sales Support
- Collaborate with the sales team to align messaging with customer needs and preferences
- Update sales presentations and pitch materials to support business development efforts as directed by sales team
Project Management
- Collaborate with sales, and leadership to ensure brand consistency and alignment with business goals
- Generate and manage approval processes for outside marketing materials
- Coordinate with external contractors, such as a graphic designer and web developer, to ensure timely delivery of marketing assets
- Manage timelines, budgets, and project priorities for marketing initiatives
Tradeshow Management
- Plan and coordinate all aspects of the company's participation in industry tradeshows, from booth design to logistics (2-4 events per year)
- Work with contractors to create tradeshow materials, including banners, presentations, videos and promotional items
- Schedule and manage pre-show and post-show marketing campaigns to drive attendance and follow-up with leads
- Serve as the primary point of contact for event organizers to ensure all requirements are met
Brand Management
- Maintain brand consistency across all marketing materials and platforms
- Implement brand guidelines for visual and written communications
Market Research
- Stay informed about industry trends, competitors, and customer needs to inform marketing strategies
- Identify opportunities for product positioning and differentiation in the market
- Coordinates company representative meetings with industry bloggers and research firms (typically at trade shows)
- Protects the company by keeping information confidential and always behaving in a professional and ethical manner
- Enhances organization reputation and branding recognition through professional interpersonal skills, integrity and responsiveness
- Other duties and tasks as assigned
The selected candidate will also possess:
- Bachelor's degree in marketing, communications, or a related field 3 to 5 years of marketing experience
- Proven ability to create engaging content for digital platforms, sales materials, and other marketing channels
- Ability to manage multiple priorities and meet deadlines
- Proficiency in tools such as Microsoft Office including SharePoint for file management and collaboration, Adobe Creative Suite, basic website CMS (e.g., WebFlow, WordPress), and photo editing (Photoshop or similar)
- Ability to work independently and resourcefully in a small team environment
- Familiarity with LinkedIn marketing, advertising and B2B lead generation strategies Strong organizational and time-management skills
- Collaborative mindset with the ability to work effectively with contractors and internal stakeholders
- Adaptable and willing to take on a variety of marketing tasks as needed High energy level
- Creative, with strong work ethic Professionalism
Salary Range: $60k-$90k/yr
For immediate and confidential consideration, please email your resume to kbrace@talentzok.com or call 858.683.8559. More information can be found at www.talentzok.com
For immediate and confidential consideration, please email your resume to kbrace@talentzok.com or call 858.683.8559. More information can be found at www.talentzok.com
Source : TalentZok