Marketing Manager at The Summit School

The Summit School is seeking a Manager, Communications & Marketing to join the administrative team supporting the school and Summit Resource Center. The Manager is responsible for leading the development and implementation of strategic marketing and communication strategies, stewarding and strengthening the brand of The Summit School, and raising the visibility of our services through multiple channels. 

This is a highly collaborative position and requires an ability to balance multiple tasks at one time, prioritize, and to work with diverse stakeholders in order to deliver projects from ideation to completion. 

Minimum Qualifications: 

• Bachelor’s degree required, preference to degree in a field related to marketing, communications, journalism, English or public affairs. 

• Professional experience working in a nonprofit communications role or comparable position

• Experience supporting the development and execution of a marketing and communications plan, employing strategic decision-making skills.

Main position responsibilities:

• Strategic director for all internal and external collateral - Support the development of editorial direction, content, design, production and distribution of marketing materials including ads, brochures, newsletters, reports, and other publications as appropriate

• Serve as in-house graphic designer for small scale design needs

• Collaborate and coordinate with internal stakeholders on all relevant communications efforts to include school events, conferences, and other official activities

• Periodically support media relations efforts

• Write, edit, coordinate, and advise on announcements and messaging for internal stakeholders

• Aid in the management of contractual relationships in areas such as web development, graphic design, online marketing, and advertising placement

• Development and assess measurable marketing goals and objectives that advance the mission of the school

• Website Management 

• Support efforts to build a cutting-edge digital marketing presence to engage prospective students, alumni, community leaders and current families through social media, digital advertising, and email campaigns.

Special Knowledge, Skills & Abilities:

• Excellent oral and written communication and presentation skills

• Demonstrated success in social media and digital marketing including planning campaigns, message development, analyzing metrics, and identifying trends.

• Graphic design and video editing experience including knowledge of Adobe Creative Suite (Photoshop, Illustrator, InDesign, Adobe Premier) and Canva 

• Working knowledge of MS Word, Excel, PowerPoint, Google Workspace Suite

• Working knowledge of CRMS desired

This position is Full-Time, 12 months, and based at our Edgewater, MD campus. Interested candidates should email letter of interest, resume and salary requirements to headofschool@thesummitschool.org

The Summit School is a not-for-profit full-day special education program approved by the State of Maryland for students with learning differences (specific learning disabilities) such as dyslexia, dyscalculia, developmental language disorders, executive functions disorder, Attention Deficit/Hyperactivity Disorder, and is accredited by the Association of Independent Maryland and DC Schools (AIMS).

The school was established in September 1989 to promote literacy and success for bright children, in grades 1-8, ages 6-15, with the goal facilitating success in a mainstreamed high school environment and college. The instructional program offers an integrated yet targeted curriculum that emphasizes active teaching and learning, research-based methodologies, and sensitivity to students’ unique learning profiles. We meet students where they are academically and bring them up to where they need to be. Our students receive individualized instruction in reading, written language, and math, and we provide mainstream, grade level instruction in science and social studies that incorporates differentiated instruction to meet each student’s individual cognitive-academic-linguistic profile. Our students matriculate to mainstream high schools and most attend and complete college. At The Summit School, instruction is not only rigorous, it is relevant. Students learn and apply concepts as they relate to real world issues. Summit’s program is a well-rounded program, offering students classes in performing and visual arts, STEM, outdoor education, and physical education as well as competitive sports at the middle school level. The Summit School is located eight miles south of Annapolis, MD. Please visit our website: www.thesummitschool.org