Marketing Data Analyst II - InfoPeople

GA, GA

About the Job

The Marketing Data Analyst is responsible for building and validating metrics, monitoring data quality, analyzing various forms of data, providing reports and interpreting results. They will work closely with the Marketing team to help with all their reporting and analysis needs. They must effectively communicate findings and results to stakeholders and make recommendations to the business based on data insights.

Job Requirements:

IF THE ATTACHED GRID IS NOT INCLUDED ON TOP OF THE RESUME IT WILL BE DECLINED AND YOU WILL LOSE THAT SUBMITTAL SLOT. The grid is intended to be screening questions that your recruiter should ask while they're speaking to the candidates. And the recruiters are supposed to be adding the notes from the call in the brief summary column. Not intended to let the candidates write up their own answers. . DO NOT COPY WHAT'S ALREADY ON THE RESUME.

Are Vendors already working on this? No

Has a candidate already been identified? No

Are you ok with H1B's? No

Do candidates need to be local to interview? No but want them to be CST or EST time zone.

If yes, will they be required onsite? No.

Onsite requirements? 5 days/week or Flex Onsite Schedule 2-3 days per week/month? N/A

Potential to Extend? Yes

Potential to Convert FTE? No

Target Years of Exp: 5

Top 5 Must Haves: SQL experience, Web Analytics experience (ex Google Analytics), BI Tool Experience (ex. Tableau or Power BI), Digital Marketing Analytics experience.

Responsibilities:

Coordinates data warehouse import, transformation, and validation of new data required for analysis.
Monitors and analyzes key metrics and ensures accuracy of results produced from data analysis.
Assists engineering teams in creating and maintaining data reporting models.
Collaborate with tagging teams and implementation specialists to create new digital tracking.
Builds and validates new derived metrics and associated business rules.
Perform ad hoc data analysis and reporting.
Develop dashboards for reporting, and work to improve and maintain existing dashboards.
Effectively communicate findings and results to marketing stakeholders based on analyses.

Qualifications:

Experience in Digital Marketing data analysis.
Experience working with SQL.
Experience with web analytics tools.
Experience with a BI tools.

Desirable:

Working experience with Tableau.
Working experience with the Snowflake.
Working experience with Google Analytics.

Source : InfoPeople