Marketing Coordinator - Marts&Lundy

• Coordinate the Firm’s extensive industry conference plan, maintaining a Firm-wide monthly conference attendance and speaking schedule
• Obtain all conference registration, speaker, sponsorship and expense information well in advance of conferences
• Secure conference booths, sponsorships and registrations
• Track speaking proposal submissions and acceptance
• Obtain speaking engagement descriptions from presenters for advance promotion of presentations
• Order booth furnishings from conference vendors
• Ship booth materials to and from conferences
• Manage conference portal and app content
• Monitor post-event analytics and feedback to assess the effectiveness of conference participation

• Coordinate and implement logistical tasks for the Firm’s annual staff conferences including room reservations, meals, correspondence with hotel and firm members, etc.
• Secure locations for all firm meetings, including coordinating logistics for Board and Executive Leadership Team retreats

• Maintain a Firm-wide monthly special events schedule
• Assist in the planning and execution of client and prospect dinners at conferences and other special events to include securing a venue, invitations, guest lists, catering and RSVP tracking
• Manage logistics and budget for the Azure Summits
• Coordinate with stakeholders to ensure branding consistency across all special events

• Maintain a monthly content calendar to include webinars, special reports, blogs, email campaigns, and social media
• Collaborate with content contributors to ensure alignment with Firm goals and marketing strategy
• Develop and maintain production timelines and assist in ensuring deadlines are met
• Maintain thought leadership calendar

• Conduct a weekly quality assurance review of the major landing pages and content areas on the Firm’s website; report and facilitate corrections
• Update client lists on a quarterly basis
• Update consultant résumés annually or as requested by consultants and/or Client Relations
• Monitor website engagement metrics

• Schedule Executive Leadership Team meetings
• Pay and approve invoices and send to Director of Finance
• Maintain the “no advertising” list of clients
• Maintain list of publications purchased
• Renew and purchase Firm memberships
• Maintain membership rosters for CASE and AHP
• Store and maintain inventory of marketing materials
• Order business cards and print materials

• Send new employee welcome gifts
• Add contacts and leads in CRM as requested
• Respond to info@ emails and clean up email bounce backs
• Participate in marketing-related association meetings and develop contacts

• Participate in regular status calls with the marketing director
• Participate in marketing calls, documenting discussion and follow-up items
• Assist in tracking and reporting marketing KPIs, including lead generation and campaign effectiveness
• Other duties as assigned by the Director of Marketing and the Firm’s Executive Leadership Team

• Ability to write at a level appropriate for business correspondence and willingness to adhere to the style guidelines followed by Marts&Lundy
• Strong interpersonal skills with a commitment to treating internal and external contacts as clients to whom marketing will always provide exceptional service
• Ability to establish relationships with our conference partners
• Proficiency in Microsoft Office Suite including Word, Excel, Outlook and PowerPoint
• Enthusiasm for learning additional software programs, including InDesign
• A strong work ethic that is evidenced by completing all responsibilities, even when left without daily supervision, and by asking for assistance and/or direction, when needed

• Minimum of 3-5 years of experience
• Bachelor’s degree, and/or equivalent professional work experience, preferably in marketing, communications or a related field
• Experience in project management
• Experience in professional editing and writing (preferred)
• Experience with marketing analytics tools (preferred)

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