Marketing Content Specialist - Nonotuck Resource Associates, Inc.

Marketing Content Specialist 

Easthampton, MA

ABOUT US

Nonotuck Resources Associates (www.nonotuck.com) is a community-based agency providing residential services to people with disabilities since 1972. We believe in the vision of life sharing and its transformative power of caring for a person in a home-setting, Nonotuck provides personalized supports to people by matching them with caring providers who open their hearts, their minds and their homes.

Just shy of 1,200 people receive Caregiving with Love in either Shared Living or Adult Family Care. Each person is surrounded by loving, dedicated, experienced and compassionate team members who provide values-based services driven by personal preference, community inclusion, and the goal of a diversity of freely given relationships.

Marketing Content Specialist (Full-time Exempt )

Pay Range: Based on experience 

Benefits:

• Sign-On Bonus $2,000
• 401(k) with Employer Match
• Health, Dental, & Vision Insurance
• Disability and Life Insurance
• Flexible Spending Account, Health Savings Account, and Dependent Care Account Options
• Paid Time Off
• 13 Paid Holidays
• Annual increase with Profit Sharing
• Hybrid Office/Work from Home Model
• Mileage reimbursement
• Flexibility

Position Overview:

The Marketing Content Specialist will play a key role in enhancing Nonotuck’s storytelling and brand presence. This position combines expertise in videography and photography with a foundational understanding of general marketing support. The ideal candidate will be a creative and flexible professional who can capture high-quality visuals and assist in a variety of marketing tasks, supporting initiatives like social media, recruitment, and brand outreach. This role offers room for growth, as the successful candidate will develop new skills and contribute to expanding Nonotuck's marketing capabilities.

Key Responsibilities:

Videography and Photography (50%)

   - Capture, edit, and produce high-quality video and photo content for use across social media, web, and print materials.

   - Manage photo and video shoots, coordinate with internal stakeholders, and archive visual assets for future use.

   - Assist in developing a robust visual content library to support a wide range of initiatives, from recruitment to community engagement.

Marketing Support (30%)

   - Assist in ordering promotional materials, coordinating swag distribution, and managing inventory.

   - Conduct research and fact-checking as needed to support marketing campaigns.

   - Assist with social media management, including content planning and basic copywriting, to enhance engagement.

 Growth and Development (20%)

   - Opportunity to learn and develop additional skills, such as graphic design, SEO, and content strategy.

   - Collaborate with the Marketing Coordinator to identify areas of personal growth aligned with future career aspirations.

   - Engage in training or certification opportunities to broaden the skill set, particularly in video production and digital marketing.  

Qualifications:

- Bachelor’s degree in Marketing, Communications, Visual Arts, or a related field.

- 1-2 years of experience in a marketing or content creation role, with a portfolio of video and photo work.

- Strong organizational skills with an ability to juggle multiple tasks and meet deadlines.

- Proficiency in Adobe Creative Suite and social media platforms.

This role would combine the specialized skills needed for visual storytelling with general marketing capabilities, allowing Nonotuck to expand its reach and impact while providing support across various marketing tasks.

Affirmative Action / EEO Policy:  

Nonotuck provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

Nonotuck Resource Associates is an equal opportunity employer. We encourage individuals with diverse backgrounds and experiences to apply.

Wellness, Civility, and Diversity:

“I'm very thankful to be a part of the Nonotuck team. A company that tries to make a difference in the life of the employees and the people we serve is truly something I celebrate.” – Nonotuck Employee

At Nonotuck we believe that to care for others, we must care for ourselves and that in order to best support the people we serve, we must cultivate wellness in our own lives. The Nonotuck Wellness Initiative aims to strengthen the Nonotuck community by supporting individual wellbeing, so each person can show up as their best selves in service of our mission. Through wellness programs hosted by Nonotuck, dedicated wellness hours, and partnerships with leading wellness organizations, the Wellness Initiative is constantly evolving to meet the needs of our community.

Nonotuck has always been committed to employee wellness: with staff surveys, great health insurance at a reasonable cost, plenty of time off, good starting salary and yearly raises with potential profit sharing.  In addition to these benefits and our core values, Nonotuck aims to foster a culture of kindness and civility through the Civility Initiative. The Civility Initiative began in 2009 to create Nonotuck as an island of civility in an ocean of incivility.

Nonotuck is deeply committed to Diversity, Equity and Inclusion. We are committed to fostering and maintaining a work environment where diversity, equity and inclusion are fully integrated into everything we do for the benefit of our employees and the people that we serve. Nonotuck welcomes people from all backgrounds and walks of life, and this is reflected in our largely diverse community.