Manager, National Account - Carnival Global Brand
Fort Lauderdale, FL
About the Job
Job Description
One of the best-known names in cruising, Princess is the world’s leading international premium cruise line and tour company, carrying millions of guests each year to hundreds of destinations around the globe. We give our guests the Medallion Class experience others simply can’t. The Love Boat promises something for everyone.
We’re looking for an amazing Manager, National Accounts. You’ll be responsible for maximizing the company’s financial goals, develop a strong business relationship with our national accounts/consortia, key accounts, and host travel partners, while upholding the company’s core values.
Here’s a summary of what Princess is looking for in its Manager, National Accounts. Is this you?
Responsibilities
- Account Relationship Management
- Sets goals with top accounts including annual, quarterly, and trade where applicable.
- Strategizes with accounts to meet company and account goals.
- Works with each account to maximize the selling of our brand
- Develops Sales & Marketing plans, national promotions, incentives, events, and training opportunities.
- Initiates meetings with the accounts leadership team to discuss strategies for continuing and/or improving the accounts performance based on the analysis of the accounts business portfolio
- Advocate on behalf of agency management team and/or owners regarding policies, experience, and opportunities to gain market share.
- Works with Director, National Accounts in the negotiation of the annual business terms for all account agreements tendered
- Defines an annual contact strategy with key accounts to provide consistent, effective engagement and collaboration
- Plan and attend inport functions, seminars, conferences, top producer events and trade shows.
- Sets periodic training with top accounts.
- Revenue Generation
- Oversees the accounts efforts utilizing their allocated cooperative marketing, conferences/events and promotions budget agreed upon to advertise our brand effectively and efficiently to increase sales and profitability
- Provides consistent reporting of account performance and tracking to goal to upper management monthly
- Analyzes accounts and competitive trends to identify sales growth opportunities.
- Responsibility to alert the Director, National Accounts of any overage/savings in budgetary allocations as soon as the run rate of expenditures indicates a savings is likely and/or re-allocation of funding for investment funding opportunities.
- Works with each account to increase YOY revenues through maximum utilization of the company programs and sales tools.
- Promotes and advocates the use of group program, exclusive promotions/offers to assure maximization of group space and amenities
- Analysis of inventory and advises accounts of sales opportunities
- Creates “out of the box” exclusive programs to create value-added proposition for accounts and their customers. For example, exclusive value-added amenity programs Alaska, Japan and other trades.
- Organizes and prioritizes various projects that are required on “as need basis”. For example, conference/events calendar management, concessions cabin, LoveFest and cruise sale utilization.
- Marketing Management
- Supports the development of annual marketing plans for National, Key and Host accounts where applicable
- Manages and tracks all approved co-op marketing including the vetting and proofing of various marketing pieces
- Ensures appropriate use of brand imaging, logos, and selection of trade/product to advertise
- Collaborates with marketing on the development of brand consistent presentations.
- Collaborates with marketing for brand position, consumer trends and co-branding opportunities.
- Develops marketing intelligence of competitive activities and materials
- Drives agent participation and completion of Academy training.
- Budget Management
- Reviews and tracks account marketing plans
- Responsible for the submission of commitments and ensures accounts invoices, pre-bills are submitted and processed in a timely manner
- Helps ensure that T&E budget targets are met
- Submits timely Pcard expenses and iexpense reports
- Travel
- Manages air, hotel, and car travel
- Attends consortia/national account conferences, inports, account familiarization cruises, sales meeting events, top producer events, and regional training events
- Internal Communication and Feedback
- Provides competitive data to commercial/product team for evaluation and pricing strategy
- Provides feedback to onboard product group regarding trade partner and customer experiences
- Communicates with guest services, customer services, contact center and Princess partner support team to ensure trade partner relationships are meeting and exceeding service level expectations.
- Advocates to company head office on behalf of Agency owners, managers and agents regarding business opportunities, policies, service delivery experiences,
- Personal Development
- Attends corporate development workshops and training
- Enhances managerial and technical skills by attending company webinars, ready and training
- Stays abreast of all company communications, policies, product enhancements and itineraries
- Stays abreast of all industry developments by ready trade publications, attending industry events and networking
- Misc.
- Updates on SalesForce account activity, sales calls, events, business review calls
- Maintains company automobile
- Maintains company laptop, cellular phone and works with IT department on troubleshooting issues
- Other duties may be assigned
Requirements
- Bachelor’s degree or equivalent experience
- Equivalent work experience 5-7 years in cruise/hotel/hospitality industry related experience with business development experience
- Excellent written, verbal communication and presentation skills.
- Understand travel industry business models, ability to work effectively with remote teams/individuals.
- Excellent analytical skills, proficient in Microsoft Office Word, Excel, Powerpoint and Salesforce management tool.
- Ability to lead, coach and motivate travel advisors and to help them develop business and marketing plans.
- Ability to work independently and effectively with agent partners and executives at all levels.
- Ability to negotiate account issues and facilitate resolutions across various departments throughout the company.
- Ability to travel for work; Less than 25% with shipboard travel likely
- Must be legally authorized to work in the United States. Princess is unable to sponsor or take over sponsorship of employment visas at this time (e.g., H-1B status).
Please note that this position can be 100% fully remote, US Only(please note that Princess Cruise Lines is not setup to hire anyone in the following states: AR, CT, DE, HI, IA, KY, LA, ME, MT, MS, ND, NE, NH, OK, SD, VT, WV, WI, WY)
What You Can Expect
- Cruise and Travel Privileges for You and Your Family
- Health Benefits
- 401(k)
- Employee Stock Purchase Plan
- Training & Professional Development
- Tuition & Professional Certification Reimbursement
- Rewards & Incentives
- Base Salary Range: $89,600 - $121,000. The range is applicable for the labor market where the role is intended to be hired. Final base salary is directly related to each candidates' qualifications and experience uniquely.
Our Culture… Stronger Together
Our highest responsibility and top priority is compliance, environmental protection and the health, safety and well-being of our guests, the people in the communities we touch and serve, and our shipboard and shoreside employees. Please visit our site to learn more about our Culture Essentials, Corporate Vision Statement and our Core Values at: https://www.princess.com/aboutus/culture-framework/.
Princess is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable laws, regulations, and ordinances.
Americans with Disabilities Act (ADA)
Princess will provide reasonable accommodations with the application process, upon your request, as required to comply with applicable laws. If you have a disability and require assistance in this application process, please contact recruiting@hollandamericagroup.com
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