Manager, Marketing - USTA National Headquarters

Who We Are

We are Tennis! The USTA (United States Tennis Association) is the national governing body for the sport of tennis and the leader in promoting and developing the sport’s growth on every level in the United States, from local communities to the crown jewel of the professional game, the US Open.

Why Work for the USTA?

We are a passionate team of staff and volunteers focused on growing the sport of tennis and making it accessible to all. We are committed to removing barriers and creating opportunities for ALL to participate. Don’t know tennis? Don't worry, you can still find yourself in the game!

The Role

Manage the development and execution of marketing initiatives for Pro tennis events. Work with Director, Pro Tennis Marketing & Content.

• Partner with Director, Pro Tennis Marketing & content to develop strategy and planning for US Open Fan Week activities and drive execution
• Partner with Director, Pro Tennis Marketing & content to develop strategy and planning for Finals Fan Fest events and drive execution
• Lead planning of USTA marketing initiatives for Team Events including Laver Cup, Davis Cup and Billie Jean King Cup including but not limited to paid media planning and grassroots promotion
•  Serve as leader for all Pro Circuit Marketing needs from campaign development to creative production
• Lead the coordination of creative requests for US Open Fan Week and Finals Fan Fest as needed; work with internal departments including but not limited to ticketing, sponsorship and tournament operations to deliver on creative needs Lead all areas of brand management for USO sponsors including facilitation of logo approval requests
• Manage the creative production of sponsor integrated USO content for onsite videoboards
• Coordinate post-event marketing recaps, including Fan Week, Finals Fan Fest and various marketing program overviews 
• Support the management of US Open on-site content during event including videoboard and audio messaging
• Support execution of the USO elevated communication strategy and assist with tracking of messaging, including IPTV, stadium and any digital communication
• Assist with development of sponsor integrated USO content and approval process
• Attend meetings and document key points to help identify follow-up action items and next steps
• Manage the budgeting process  for all projects including submitting invoices, generating purchase orders and creating agreements
• Maintain project files for pro tennis marketing team and organize key documents

Who You Are

• Minimum of 5-7 years of experience in marketing.
• Background in consumer packaged goods or sports and entertainment industries is a plus.
• Excellent strategic, creative, and analytical abilities.
• Highly strategic thinker with a proactive approach and strong initiative.
• Outstanding written and verbal communication skills.
• Strong organizational skills with attention to detail.
• Willingness to travel occasionally for agency meetings, ad shoots, and events as approved by the Managing Director of USTA Marketing.
• This position is exempt.
• This role is designated as “hybrid/flex,” allowing for both remote and on-site work, aligned with the current USTA hybrid/flex policy.

What We Offer

At the USTA, we know people are our most important asset. For this reason, we offer a comprehensive benefits package designed to meet the needs of a diverse workforce!

• Flexibility: Our Hybrid with Flexibility approach combines a balance of remote working with in-office collaboration to spark teamwork and creativity.
• Comprehensive benefits designed to meet your unique needs: Medical, dental, vision, access to doctors virtually, a flexible spending account to manage your health and dependent care expenses, and life and disability insurance are a small part of our offerings.
• Time to recharge and energize: Generous paid time off policy - including vacation, sick, personal, and paid holidays, parental leave, and a paid winter recess.
• Plan for your future financially and professionally: 401(k) with employer matching (up to 3%), promotional and growth opportunities, Learning and Development programs to learn on the job, and up to $5,000 for tuition reimbursement.
• Mental and emotional wellness: Resources for overall well-being including mental health and meditation benefits.
• Other cool perks: A personalized health management program, pet insurance, commuter benefits, identity theft protection, discounts with our network of partners, and fun events are just a few of the optional benefits available.

The expected range for the annual base salary for this position $65,000 - $75,000. Any additional pay or benefits a person may qualify for, are not included in this range. The actual base salary offered is determined by several variables, including, as appropriate, the applicant's qualifications for the position, the years of relevant experience, their unique skills, and the location from which they will be performing the job.

Come One, Come All

We strongly encourage you to apply if you’re interested; we'd love to learn how you can “serve” our team with your unique experience!

USTA is dedicated to providing equal employment opportunities for all individuals, regardless of age, disability, national origin, race, color, religion, sex, sexual orientation, gender, gender identity, or expression, pregnancy, veteran status, marital status, family status, alienage or citizenship status, creed, genetic information, or any other status protected by applicable federal, state, or local law.