Manager, Latino-Caribbean Market - Weee! Inc
Fremont, CA
About the Job
About Weee!
Weee! is the largest and fastest-growing ethnic e-grocer in the United States, operating in one of the largest underserved categories in retail with affordable access to exciting ethnic food. By partnering with local suppliers, redesigning the value chain and leveraging social buying, Weee! is reshaping the grocery business entirely. You can read more about us on Business Insider, Reuters and TechCrunch.
Weee! is headquartered in Fremont, CA, and is currently available coast to coast with exceptional growth (5x YoY) across geographies, categories and ethnicities. We have raised $800M+ in funding to date from leading investors including Softbank Vision Funds, DST, Blackstone, Tiger Global, Lightspeed Ventures, Goodwater Capital, XVC and iFly. The opportunity now is to join a rocketship as we prepare for the next stage of growth, and an eventual public listing.
This role is onsite 5 days a week in Fremont, CA or Clifton, NJ
About the Role
Weee! is seeking a dynamic and entrepreneurial Manager of Latino-Caribbean Market, encompassing Puerto Rican, Dominican, Cuban, and other Caribbean cuisines. This role is ideal for a creative and resourceful individual who is passionate about food, has a product mindset, and is eager to engage in a variety of exciting projects. If you miss the flavors in your hometown and want to share them through your career, Weee! is the place to fulfill your foodie aspirations.
The manager of our Caribbean Market is responsible for the overall strategy and execution of product assortment, promotion, pricing, and placement across all categories to drive market growth. The successful candidate will lead the Caribbean category management and marketing teams. They will be empowering the Category team to own their individual categories, while at the same time enabling the Marketing team to achieve key marketing metrics such as new user acquisition and active user engagement.
Responsibilities:
- Drive sales, market share, profit, and penetration targets while enhancing customer loyalty, fostering innovation, and maintaining profit margins.
- Make business decisions that prioritize customer perspectives, aiming to drive loyalty among diverse customer segments.
- Develop strategies to maximize sales and new user acquisition, and website traffic during holidays and other relevant promotional periods.
- Supervise the development and execution of strategies for category buyers, including product selection, allocation, marketing approval, and pricing strategies.
- Encourage category managers and buyers to take ownership by incorporating their insights with data-driven approaches.
- Manage vendor relationships effectively to optimize costs during negotiations.
- Create competitive pricing strategies across all categories to improve financial performance.
- Develop and execute targeted marketing campaigns across digital channels to attract new users, utilizing data-driven insights.
- Develop a strategy and manage the creation of compelling content aligned with our brand across various formats such as email, app-push, and social media/messaging channels.
- Utilize consumer trends analysis and historical data to inform business strategies and promotional plans.
- Generate new ideas by leveraging internal and external resources while fostering collaboration within the organization.
- Ensure merchandising operations follow defined category management principles; develop processes and training as needed for the team.
- Work closely with the Marketing, Regional Operations, and Supply Chain department to maximize eCommerce growth, and ensure product availability.
Key Qualifications:
- Bachelor's degree or higher or 5+ years of relevant work experience in go-to market or e-commerce/retail industries. Food industry experience is a plus.
- Ability to build business relationships across departments and foster a culture of collaboration.
- Proven leadership skills in managing a consumer-driven business.
- Experience in negotiating with vendors or leaders for mutually beneficial outcomes.
- Background in managing/creating new business in a competitive environment.
- Familiarity with performance metrics, process improvement and lean methodologies.
- Strong analytical skills with demonstrated ability to translate analysis into actionable insights.
- Self-starting, scrappy and resourceful work ethic rooted in integrity.
Benefits
- Comprehensive health insurance package, including medical, dental, and vision. PPO/HMO packages
- 401k, 4% company match
- Equity and Bonus
- Vacation, sick and holiday time off
- Monthly mobile stipend
- Monthly Weee! Points credits
Compensation Range
- The US base salary range for this full-time position is $115,000-135,000
- This role may be eligible to discretionary bonus, incentives and benefits
- Our salary ranges are determined by role, level, and location
The range displayed on each job posting reflects the minimum and maximum base salary for new hires for the position across all US locations. Within the range, individual pay is determined by multiple factors like job-related skills, experience and work locations. Your recruiter can share more about the specific salary range during the hiring process.
Please note that the compensation details listed in US role postings reflect the base salary only, and do not include any variable compensation elements.
Weee! is an equal opportunity employer welcoming all qualified applicants regardless of race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status or any other basis prohibited by law. Discrimination or harassment of any kind is not tolerated at Weee!. If you need to inquire about an accommodation or need assistance with completing the application, please email us at applicantaccommodation@sayweee.com.
For more jobs and to find out more about Weee!, visit our career page: https://about.sayweee.com/careers