Summary:

Under the direction of the Vice President of Marketing, the Advertising Manager is responsible for the implementation of all advertising initiatives and activities. This includes planning, coordination, execution, tracking, reporting and analytics. 

• Responsible for tracking and scheduling all copy, art, lists, cost estimates, invoices and other material through every stage of production.
• Planning and scheduling creative, print production and execution with the agency.
• Work proactively with creative team and vendors to ensure continuous improvement and optimal production solutions for new and existing materials and concepts.
• Possesses a working knowledge of design and printing technologies.
• Assists in developing and managing internet marketing programs
• Manages radio/television production, photo shoots for printed material, social media and advertising, outdoor advertising production/installation, social media initiatives, digital and internet advertising campaigns.
• Obtain bids and initiate purchases in accordance with company policy.
• Maintains files of all completed production jobs.
• Alerts creative and departmental teams if deadlines cannot be met.
• Interfaces with all departments to ensure timely delivery of property creative assets.
• Maintains and develops strong vendor relationships.
• Manages project deadline dates to ensure they are met.
• Reviews vendor invoices, including shipping receipts, and resolves billing discrepancies.
• Conducts themselves in accordance with all Gaming Commission Regulations, and Seminole Tribe of Florida/departmental policies and procedures.
• Other duties as assigned.
• Direct reports and dotted line TMs working with advertising teams on campaigns.

Bachelor’s degree in Business, Advertising, Marketing or related field preferred. Minimum of five (5) years Marketing/Advertising experience, preferably in an agency environment or another casino business or an equivalent combination of education and/or experience.

To perform this job successfully, an individual must be able to perform the duties and responsibilities satisfactorily.  The requirements listed below are representative of the knowledge, skill, and/or ability required.

• A good eye for design and familiarity with basic graphic design mechanics: file formats, graphic design packages
• Ability to multi-task with solid time management skills
• Outstanding communication, writing and proof-reading abilities
• Ability to work proactively and effectively within a fast-paced, complex, and dynamic environment
• High level of self-direction, self-motivation, and energy
• Present an image of excitement, enthusiasm with a friendly and outgoing personality, while being able to project a professional appearance. 
• Commitment to routinely go above and beyond in the accomplishment of position responsibilities in an effort to play a role in the achievement of organizational goals.
• Must demonstrate extraordinary customer service skills with effective listening skills.
• Must possess excellent oral and written communication skills with ability to independently maintain high levels of productivity.
• Must be able to communicate effectively with guest in English, specific to positions duties and responsibilities.
• Ability to work flexible schedule including nights, weekends and holidays as needed.

Education and/or Experience:

Three to five years experience in casino promotions and/or special events and a college degree in Marketing, Public Relations or related field preferred, or an equivalent combination of education and experience.

Knowledge, Skills and Abilities (KSA’s):

Must possess excellent communication, organization and multi-tasking skills.

Effective time management skills, along with the ability to forecast time management needs of others is required.

Language Skills:

Spanish Speaking Prefferred

Ability to read and understand all Seminole Tribe of Florida policies and procedures.

Must be able to read, write and communicate effectively in English specific to position duties and responsibilities. Ability to read, write and communicate in Spanish preferred.

Must be able to complete standard Seminole Tribe of Florida forms and reports.

Mathematical Skills:

Must possess basic mathematical skills to include ability to add, subtract, multiply and divide specific to position responsibilities.

Reasoning Ability:

Must be able to function and manage in non-standard situations where independent judgment is required and limited guidelines exist.

Computer Skills:

Must be computer literate.

Certificates, Licenses, and Registrations:

Must apply for, obtain and remain eligible for the appropriate Seminole Tribal Gaming License.

Physical Demands:

• Exposure to casino related environmental factors, including but not limited to second hand smoke, excessive noise, and stress related to servicing customers in a high pressure and fast paced environment.
• Must be able to stand for an entire shift and be able to continuously maneuver throughout the Casino.
• Must be able to respond to visual and aural cues.
• Must have the manual dexterity to operate a computer and other office equipment.
• Must be able to push, pull and lift 10-30 pounds and ability to bend, reach and stoop on a limited basis.

Work Environment:

The work environment characteristics described here are representative of those an employee encounters while performing the duties and responsibilities of this position.

Duties and responsibilities are typically performed in the following two areas:                              

Professional office environment & Casino Floor with constant exposure to general public

Indian Preference Policy:

In accordance with the Civil Rights Act of 1964, Title VII, Part III, Section 703, Exemption of Native Americans and Tribal Ordinance C-109-80 which mandates that preference be given to Indians when hiring, promotions, training and all other aspects of employment.  First preference in hiring, training, promoting and all other aspects of employment will be afforded to members of the Seminole Tribe of Florida who meet the minimum job requirements.