Local Sales Representative - Coca-Cola Consolidated

Job Overview

The Local Sales Representative role will have the primary responsibility of delivering the business plan for the assigned group of customers within their assigned geography. The Local Sales Representative will support the Area Sales Manager of On-Premise and play a critical role in the profitable growth of their assigned account base within their respective markets. This role will lead, initiate and prepare all contract negotiations in partnership with the Area Sales Manager that will be presented and shared with customers.

Duties & Responsibilities

• Delivers the key metrics goals (Volume, DNGP, Revenue, and Other Initiatives) for assigned customer base by identifying and executing against both CCCI and customer priorities
• Expands customer growth through new business acquisitions
• Develops and establishes trusting relationships with each customer that enables the LSR to influence their purchasing decisions; implement Look of Success (LOS)
• Identifies the optimal mix of packages and brands for each outlet based on beverage categories and consumer, account needs
• Performs timely business reviews with each customer to identify customer needs (gaps) and present solutions back to Management for review and approval
• Identifies volume trends, brand, package voids, and the opportunity for new products as available
• Maintains accountability for preparing and planning an effective and efficient process for time spent in the market with customers
• Develops a plan that delivers an adequate balance of time in the market with customers and time spent conducting administrative duties
• Collaborates with multiple cross-functional partners (Customer Care Center, Field Operations, Equipment Services, Retail Sales) to ensure optimal customer satisfaction and support
• Prepares Business Reviews for customer presentation; Creates and Constructs Contract documents to be shared with and signed by customers
• Assembles all data and populates information into all customer evaluations (EVA’s) in preparation for management approval
• Maintains accountability for timely and successful completion of all assigned capabilities training courses throughout the year

Knowledge, Skills, & Abilities

• Strong selling skills
• Strong communication skills both electronically and verbally
• Strong computer (Office, IOS) skills needed for use of technology and devices
• Proficient in Office-based platforms around PowerPoint, Excel, Word, Outlook needed
• Strong planning, organization, and administration skill are a must
• Frequent driving and walking most of the day. Lifting often with maximums up to 50lbs

Minimum Qualifications

• High school diploma or GED
• Valid Driver’s License

Preferred Qualifications

• Bachelor’s degree preferred (Business Management, Administration)

Work Environment

Office environment 

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