Junior Performance Marketing Specialist - Lenus
Irvine, CA
About the Job
Lenus is looking for a Junior Performance Marketing Specialist for our SoCal office!
Do you want to work closely with California's most prominent health and fitness coaches, supporting them with setting up, monitoring, and optimizing their paid advertisements to make the world healthier and happier? Then this could be the dream job you've been looking for!
We are looking for a Junior Performance Marketing Specialist who is ready to kickstart his/her career within paid social marketing. In this role, and with our current and projected organizational growth, the opportunity to make an impact with Lenus is limitless!
Responsibilities
- Develop, execute, and optimize paid advertising campaigns across channels such as Meta, TikTok, YouTube, etc. for your portfolio of health and fitness coaches
- Analyze performance data to ensure profitability
- Monitor and adjust BOF and TOF audience budgets to maximize ROI and ROAS
- Maintain a high level of up-to-date knowledge of best practices within social media and digital marketing advertising
- Effectively communicate wins and struggles, identify trends, and proactively recommend future strategies
- Work collaboratively with Key Account Managers to develop creative campaign strategy and ensure profitability for coaches
- Ensuring steady and planned growth by following up on targets and KPIs and taking appropriate action to remain on top of these
Qualifications
We value diverse experiences and backgrounds. While not all qualifications are mandatory, the ideal candidate should possess:
- Bachelor's degree in Marketing or at least 6 months of experience with setting up, monitoring, and optimizing paid social media campaigns
- Experience with Meta Business Manager and Meta suite of tools
- You are fluent in spoken and written English (copywriting necessary)
- Experience with developing creative concepts or campaigns
- Strong analytical skills: Ability to analyze key metrics to optimize paid campaigns
- It is an extra plus if you have experience within other Marketing aspects, such as Email, Google or other funnels
- Highly collaborative person, with the ability to communicate and partner with multiple teams and brand partners
The Team
The team currently consists of Jake (Performance Marketing Specialist) who is going to help our Junior Performance Marketing Specialist succeed in this role. We are also hiring a Growth Manager, which means you are going to be a team of three specialists. We closely collaborate with our Performance Marketing team members in the New York office. Team culture is everything to us at Lenus and we lead by having everyone succeed together!
Perks & Benefits
At Lenus, we believe in rewarding our team members for their hard work and dedication. Here are some of the benefits you'll enjoy:
- Structured and prioritized development opportunities
- Development feedback cycle with quarterly check ins
- Team events and monthly social events in all our offices
- Company wide events like our summer party, end of year party and Lenus birthday party!
- Daily snacks and fuel. Our offices are set up with fruits, snack bars, and a selection of drinks
- A Macbook and other hardware to support you in your daily work
- Unlimited PTO and sick leave
- Comprehensive Health Insurance
- Parental leave policy
- 401k plan
- Commuter Benefits
About Lenus
Lenus was founded in Denmark by Bertram Thorslund, in 2016. We are a health technology company that empowers health coaches to scale their businesses through the use of pioneering technology and our in-house business, health, and innovation expertise.
We're inspiring a new generation of health coaches. People who have the power to move not only bodies but minds too. We are at the forefront of an industry under rapid transformation and our strategic innovations pave the path for the change we want to see. Happier and healthier people.
In 2021, Lenus received the largest series A funding round in Denmark's history. Since then the company has grown from 5 to over 400 employees and today, Lenus is headquartered in Copenhagen, with offices in New York, London, Stockholm, Berlin, Hamburg, Madrid, Helsinki, Oslo, Toronto, Miami, Southern California & beyond.
At Lenus, we value diverse perspectives and experiences. Even if you don't meet every qualification, we encourage you to apply. Your unique skills and background could be just what we need to make a difference together.
We commit to an inclusive recruitment process and equality of opportunity for all our job applicants.
We care about your privacy, personal data and information at Lenus.
For specific details on how your personal data and information is processed by Lenus during any recruitment process, please see our privacy policy.
Specific to EU applicants:
Lenus will treat all personal information collected during the recruitment process with the utmost confidentiality and in line with current data protection legislation. We rely on the lawful basis of Art. 6 (1) (b) of the GDPR to process the information provided by you in the recruitment process.
Specific to California applicants:
Lenus will treat all personal information collected during the recruitment process with the utmost confidentiality and in line with current data protection legislation.