IT Projects/Solutions/Managed Services Business Development Manager - AiFA Labs

& AiFA is looking for Senior Sales Marketing for Artificial Intelligence (AI) products plays a critical role in driving the success and growth of AI solutions within a company. This position involves a blend of strategic planning, sales management, marketing initiatives, and product knowledge. Below is a detailed description of the roles and responsibilities, skills, qualifications, and potential KPIs for this position.

Experience:

·& & & & & & At least 7-10 years of experience in sales and marketing, with a focus on technology products.

·& & & & & & Experience in the AI industry is highly desirable.

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Roles and Responsibilities:

Strategic Planning:

Market Analysis:

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·& & & & & & Conduct in-depth market research to identify trends, customer needs, and competitive landscape.

·& & & & & & Develop a comprehensive understanding of the AI market, including key players and emerging technologies.

Sales Strategy:

·& & & & & & Develop and implement a robust sales strategy to achieve sales targets and increase market share.

·& & & & & & Identify new business opportunities and develop strategies to penetrate new markets.

Product Positioning:

·& & & & & & Work closely with product development teams to ensure products meet market needs.

·& & & & & & Define and communicate product value propositions and key differentiators.

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Sales Management:

Lead Generation:

·& & & & & & Oversee the generation and qualification of leads through various channels (e.g., digital marketing, events, partnerships).

·& & & & & & Develop and nurture relationships with key stakeholders and decision-makers.

Sales Process:

·& & & & & & Manage the entire sales cycle from lead generation to closing deals.

·& & & & & & Prepare and deliver compelling sales presentations and proposals.

Team Management:

·& & & & & & Lead and mentor a team of sales professionals.

·& & & & & & Set performance goals and conduct regular performance reviews.

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Marketing Initiatives:

Marketing Strategy:

·& & & & & & Develop and execute marketing campaigns to promote AI products.

·& & & & & & Utilize digital marketing, content marketing, SEO, and other strategies to increase brand awareness.

Event Management:

·& & & & & & Plan and participate in industry events, trade shows, and conferences to showcase products and network with potential clients.

Collateral Development:

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·& & & & & & Create and manage marketing materials, including brochures, case studies, and whitepapers.

·& & & & & & Ensure consistent messaging across all marketing channels.

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Product Knowledge and Training:

Product Expertise:

·& & & & & & Maintain a deep understanding of AI products and their applications.

·& & & & & & Stay updated with the latest developments in AI technologies.

Customer Training:

·& & & & & & Develop training programs for customers to ensure they understand and can effectively use the AI products.

·& & & & & & Provide ongoing support and education to customers.

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Skills and Qualifications

Essential Skills:

Sales and Negotiation:

·& & & & & & Strong sales acumen with a proven track record of meeting or exceeding sales targets.

·& & & & & & Excellent negotiation and closing skills.

Marketing:

·& & & & & & Expertise in digital marketing, content marketing, and SEO.

·& & & & & & Ability to develop and execute successful marketing campaigns.

Technical Knowledge:

·& & & & & & Understanding of AI technologies and their applications.

·& & & & & & Ability to communicate technical concepts to non-technical audiences.

Leadership:

·& & & & & & Strong leadership and team management skills.

·& & & & & & Ability to inspire and motivate a sales team.

Analytical Skills:

·& & & & & & Proficiency in data analysis and market research.

·& & & & & & Ability to use data to drive decision-making.

Qualifications:

Education:

·& & & & & & Bachelor’s degree in Business Administration, Marketing, Computer Science, or a related field.

·& & & & & & An MBA or advanced degree is preferred.

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Key Performance Indicators (KPIs)

Sales Revenue:

·& & & & & & Achievement of monthly, quarterly, and annual sales targets.

Market Share:

·& & & & & & Increase in market share and penetration into new markets.

Lead Conversion Rate:

·& & & & & & Percentage of leads converted to customers.

Customer Acquisition Cost (CAC):

·& & & & & & Cost efficiency in acquiring new customers.

Customer Satisfaction:

·& & & & & & Customer feedback and satisfaction scores.

Marketing ROI:

·& & & & & & Return on investment for marketing campaigns.

Team Performance:

·& & & & & & Performance metrics for sales team members.

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In conclusion, a Senior Sales Marketing Manager for AI products must blend strategic vision with hands-on sales and marketing expertise. This role is crucial for driving the growth and adoption of AI solutions in a competitive market.