Integrated Marketing Campaign Manager - Microsoft Corporation

_We are seeking the next leader to join the_ _Direct Digital Traffic_ _& Campaigns Team_ _at Microsoft_ _._ _This team_ _is responsible for_ _traffic driving initiatives_ _to our online stores_ _and_ _bringing together our_ _customer engagement channels_ _to_ _driv_ _e_ _our integrated marketing approach_ _for key campaign moments_ _._ _Microsoft Digital Direct is the digital face of Microsoft's_ _cutting-edge_ _devices and services, designed to provide customers with a world-class experience in this mobile-first, cloud-first world. We serve as centers of innovation, connecting customers with technology that simplifies their lives, improves their productivity, and inspires their creative potential._ **How we do it** + _We_ _take a_ _customer_ _first approach to outline the_ _campaign vision using industry insights, historical data, qualitative feedback from stakeholders and business priorities._ + _We drive predictable processes_ _within_ _the_ _Mi_ _crosoft ecosystem to achieve cross team_ _alignment, drive operational efficiency and communications with various stakeholders._ + _We develop and execute_ _strategy_ _based on business priorities._ + _We_ _d_ _eepen partnerships across Microsoft to expand impact and reach of campaign_ _s_ _._ + _We collaborate with our internal analytics and insights teams to measure impact and_ _identify_ _new business opportunities_ _As a Integrated Marketing Campaign Manager, you will help to_ _identify_ _high impact moments to promote_ _the_ _Digital Direct channel for_ _Microsoft through_ _innovat_ _ive_ _campaign approaches_ _._ _You will also drive some of the company's largest sale moments_ _and will_ _be_ _responsi_ _ble for_ _coordinat_ _ing_ _each campaign end-to-end: strategy, testing plan, creative development, execution, and performance analysis while partnering closely within the Microsoft_ _Digital Direct_ _marketing teams and across Microsoft._ _If you are a digital marketing gur_ _u,_ _thrive in_ _ambiguity_ _,_ _lo_ _ve to_ _collaborate_ _and have experience driving_ _integrated campaigns_ _within a_ _highly_ _matrixed organization_ _,_ _we encourage you to apply._ _When reviewing your application,_ _we'll_ _be looking for the experiences_ _listed_ _below_ _._ **What our team offers** _At the core, we are a customer-focused team that encourages a diverse & inclusive culture. We are respectful, collaborative, accountable and approach work with a fun, positive attitude. The right candidate can expect to have opportunities for career growth and development_ _._ **What I will do for you** + _Champion your successes at every level of our leadership_ _._ + _Empower you with the opportunity to gain new experiences and improve upon your_ _strengths._ + _Provide opportunities to innovate_ _and_ _drive business_ _impact._ + _Support who you are as your authentic_ _self._ + _Make career development a consistent_ _priority._ _Microsoft's mission is to empower every person and every organization on the planet to achieve more. As employees we come together with a growth mindset, innovate to empower others, and collaborate to realize our shared goals. Each day we build on our values of respect, integrity, and accountability to create a culture of inclusion where everyone can thrive at work and beyond._ **Responsibilities** **_Strategy & Planning_** + _Develop strategic briefs that are informed by_ _Microsoft_ _business_ _priorities, value proposition,_ _competitive landscape and align to customer segmented approach._ + _Lead cross-team alignment with outbound channel partners and other Microsoft teams to develop campaign go-to-market_ _stratigies_ _that will come to life across all channels._ + _Work in partnership with Store Studio teams to devise the cam_ _paign_ _creative approach; inclusive of messaging strategy, hero assets, and other creative mandatories and considerations._ + _Build_ _an_ _innovative campaign roadmap that addresses key challenges_ _in the ma_ _rketplace and aligns_ _with the company's_ _strategic initiatives._ + _Work effectively through an influence model at all levels of the organization, including obtaining senior management and cross-team alignment on plans._ + _Develop communications to inform wider Microsoft and senior leadership teams of campaign approach, creative, and marketing plans_ _._ + _Maintain partnership_ _s_ _to help lead the_ _creative process with_ _internal_ _teams_ _for campaigns_ _._ **_Execution_** + _Manage a contract employee who will serve as your direct report; responsible for_ _assisting_ _in campaign development and process management_ _for key moments._ + _Facilitate campaign reviews,_ _updates_ _and discussions in large groups, informing teams of critical upcoming milestones and campaign tracking._ + _Drive campaign execution in partnership with key stakeholders to ensure_ _compliant and_ _error-free_ _campaigns_ _._ + _Develop and manage a workback schedule that includes critical milestones including delivery of assets, meetings and other_ _steppingstones_ _tracking toward_ _campaign launch._ **_Measure_** **_& Monitor_** + _Work closely with_ _Digital Direct_ _and cross-Microsoft channel and measurement teams to gather,_ _analyze,_ _and summarize insightful campaign reports that will_ _impact_ _future_ _campaign strategy._ + _Orchestrate &_ _deliver campaign learnings in_ _post-launch review_ _meetings with stakeholders_ _._ + _Embody our Culture (https://www.microsoft.com/en-us/about/corporate-values) and Values (https://careers.microsoft.com/us/en/culture)_ **Qualifications** **Required/Minimum Qualifications** + _Bachelor's Degree in Business, Marketing, Communications, Economics, Public Relations, or related field AND 1+ year(s) integrated marketing (e.g., digital, relationship, social media, campaign), marketing strategy, business planning, marketing operations, or related work experience_ + _OR equivalent experience._ **Additional or Preferred Qualifications** + _Bachelor's Degree in Business, Marketing, Communications, Economics, Public Relations, or related field AND 3+ years integrated marketing (e.g., digital, relationship, social media, campaign), marketing strategy, business planning, marketing operations, or related work experience_ + _Agency and vendor management experience._ + _Great attention to detail, highly organized, and brings an understanding of how to motivate_ _and_ _inspire_ _teams_ _to deliver_ _critical business_ _results_ _._ + _Experience partnering with designers and creative partners to develop visual assets for_ _various_ _campaigns_ _._ + _Ability to collaborate effectively within a team and across organizational and team boundaries._ + _Ability to manage complex projects in a fast-changing environment._ + _Proven record for data-driven decision making, innovative approaches and smart risk taking._ _?_ + _Digital marketing in r_ _etail_ _or ecommerce_ _experience._ + _Demonstrated ability to deliver strategy in digital marketing landscape._ + _Ability to rapidly gain/build trust and confidence of stakeholders._ + _Big picture problem solving - thrives in ambiguity and has keen ability to_ _identify_ _gaps/overlaps across teams/orgs and projects._ _Integrated Marketing IC3 - The typical base pay range for this role across the U.S. is USD $80,900 - $162,200 per year. There is a different range applicable to specific work locations, within the San Francisco Bay area and New York City metropolitan area, and the base pay range for this role in those locations is USD $105,300 - $176,900 per year. Certain roles may be eligible for benefits and other compensation. Find additional benefits and pay information here:_ _https://careers.microsoft.com/us/en/us-corporate-pay_ _Microsoft will accept applications for the role until May 2, 2024_ Microsoft is an equal opportunity employer. Consistent with applicable law, all qualified applicants will receive consideration for employment without regard to age, ancestry, citizenship, color, family or medical care leave, gender identity or expression, genetic information, immigration status, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran or military status, race, ethnicity, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable local laws, regulations and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application process, read more about requesting accommodations (https://careers.microsoft.com/v2/global/en/accessibility.html) .