Independent Living Sales Director - Encore Village of Schaumburg

Encore Village of Schaumburg is currently hiring for a full time Sales Director in our Independent Living Department. The Sales Director plays a crucial role in driving the occupancy and revenue growth of the community by developing and implementing effective sales strategies. The Sales Director builds relationships with the adult children of prospective residents, with seniors themselves, and with professional referral sources. The Sales Director is responsible for all phases of the sales process to ensure that the community achieves and maintains its budgeted occupancy and revenue growth. The Sales Director's goal is to ensure the community maintains high occupancy rates and achieves its monthly sales targets and overall census.

Responsibilities:

• Sales Strategy Development: Develop and implement a compreshensive sales strategy to attract and convert potential residents into permanet occupants. This includes identifying target markets, setting sales goals, and creating action plans to achieve them.
• Relationship Building: Build and maintain strong relations with potential residents, families and referrals sources such as healthcare professionals, social workers, and local community organizations. Act as a trusted advisor, addressing their concerns and promoting the benefits and unique features of the community.
• Team Leadership: Lead and motivate the sales team, providing guidance, coaching, and training to ensure their success. Set clear performance expectations, monitor progress, and provide regular feedback to drive individual and team performance.
• Marketing and Promotions: Collaborate with the marketing team to develop and execute effective marketing campaigns and promotional activities. Utilize various channels, including digital marketing, social media, print media, and internal and external community events to raise awareness and generate leads. Responsible for 2-3 days of external marketing per week.
• Sales Performance Monitoring: Track and analyze sales date, occupancy rates, and market trends to assess the effectiveness of sales strategies. Identify areas for improvement implement corrective actions, and generate weekly reports for Regional and Corporate team.
• Budget Management: Develop and manage the sales department budget, ensuring the effective allocation of resources for sales activities, marketing initiatives and staff development programs.
• Market Research: Stay updated on industry trends, competitor activities, and changes in the senior living market. Use market research and customer feedback to identify new business opportunities, enhance service offerings and stay ahead of the competition.
• Generate and complete tours.
• Maintain referral trackers, reports, and/or CRMs.
• Complete move-in paperwork and procedures as per policy.
• Attend weekly marketing meeting at the community.
• Weekly conference calls with the VP of Sales & Marketing

Requirements:

• A minimum of two years of sales and marketing experience in the senior care industry.
• Proven track record of meeting or exceeding sales targets, event planning, referral source development, and successful sales process.
• Bachelor's Degree in Business, Marketing, or related field preferred.

This organization does not discriminate in hiring or employment on the basis of ancestry, race, color, religion, national origin, sex, sexual orientation, age, military status, veteran status, or disability. No question on the application is intended to secure information to be used for such discrimination. This application will be given every consideration, however its receipt does not imply employment for the applicant.