Graphics Designer - Connecticut Distributors Inc.
Stratford, CT 06615
About the Job
The Graphic Designer is an energetic, self-motivated, and detail-oriented team player who creates and produces point of sale materials for retail and on-premise customers. This individual will provide comprehensive graphic support to sales teams and suppliers. The Graphic Designer demonstrates expertise in current design trends and best practices for both print and digital media. This role involves developing creative concepts, implementing design strategies, and producing visual elements for both corporate and brand marketing materials across various platforms, including print, promotional, and digital media. Additionally, experience in social media content creation and management is a valuable plus. The Graphic Designer must excel at navigating high-priority projects daily while meeting tight deadlines in a fast-paced, high-output environment.
Responsibilities:• Conceptualize and develop original content while offering creative solutions to elevate and differentiate the company’s portfolio of products, supporting overall business needs.
• Create and update food and drink menus, wine lists, shelf talkers, case cards, and Point of Sale signage within established deadlines.
• Collaborate closely with the Graphic Design Manager, Integrated Marketing Director, and Sales and Marketing teams to act as a “design advocate,” producing impactful designs that engage the end consumer and drive sales.
• Stay current on design trends and technologies, consistently sharing best practices with the team to promote continuous improvement.
• Apply supplier standards, creativity, typography, photography, color, and other design elements to create innovative and on-brand solutions.
• Support digital media initiatives by assisting with social media or email marketing content creation and management as needed.
• Track supplier billbacks for all projects to ensure proper cost allocation.
• Understand and assist with various aspects of print production, including printing, cutting, mounting, trimming, and laminating, as required.
• Perform other duties as assigned by the Graphic Design Manager and Integrated Marketing Director.
SUPERVISORY RESPONSIBILITIES
None
Education, Certifications and /or licenses:
• Associate or Bachelor’s degree preferred; a focus in Graphic Design is a plus.
Experience:
• Minimum of 2+ years’ experience in a professional design environment.
• Print production experience is a plus.
• Experience in social media and email marketing content development and management is a plus.
Knowledge/Skills:
• Proficiency with Adobe Creative Suite, especially InDesign, Illustrator, and Photoshop. Hootsuite or other social media management tools a plus.
• Positive energy with a can-do attitude and a desire for continuous
learning and growth.
• Expertise in graphic design techniques and principles.
• Strong understanding of online and offline production, including print production.
• Ability to create print-ready designs and clearly articulate concepts.
• Video production and editing experience is a plus, including creating short videos from concept briefs using provided footage, still images, stock footage, and music tracks.
• Strategic thinker with attention to brand and marketing objectives.
• Strong problem-solving skills, accountability, and initiative.
• Effective collaboration skills with the ability to work with personnel at all levels.
• Strong attention to detail, able to work efficiently in a fast-paced environment.
PHYSICAL DEMANDS
The physical demands described here are representative of those that must be met by an associate to successfully perform the essential functions of this job.
While performing the duties of this job, the associate is regularly required to use hands to finger, handle, or feel; reach with hands and arms; stoop, kneel, crouch, or crawl; and talk or hear. The associate frequently is required to stand, walk, sit, and climb or balance. The associate must occasionally lift and/or move up to 50 pounds. The associate must frequently lift and/or move up to 10 pounds. Specific vision abilities required by this job include close vision, distance vision, color vision, peripheral vision, depth perception, and ability to adjust focus.
Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions
WORKING CONDITIONS AND ENVIRONMENT
The work environment characteristics described here are representative of those an associate encounters while performing the essential functions of this job.
While performing the duties of this job the associate is exposed to a normal business office environment. The ability to share workspace, act in a professional manner, travel by car or train, dress in proper business attire, and meet deadlines are all requirements of this position. Given current environment abides by all CDC guidelines.
EEO Statement:CDI is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, genetic information and other legally protected characteristics. The EEO is the Law poster is available here: EEO Poster, if you need a reasonable accommodation because of a disability for any part of the employment process, please call (708) 298-3536 and let us know the nature of your request and your contact information.